Google’s Universal Cart gives shoppers fewer reasons to leave Search
Price-drop and restock alerts give Google a way to bring undecided shoppers back, while retailers remain responsible for the sale.
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SEO
How to use meta tags for SEO in 2027
Understand what titles, descriptions and robots settings do before you change the boxes beneath your next…
PPCGoogle tests new ad format below AI Overviews
Google is testing a new ad format below AI Overviews, with an image on the left…
PPCGoogle Ads launches Automotive Model Feeds for OEMs in beta
Google Ads has opened Automotive Model Feeds, called ‘Vehicle Top Ads’ in beta, to OEMs in…
PPC
Bing adds white arrows to sitelinks in ads
Bing is testing a new sitelink design with a white arrow beside each link on ads,…
SEOBing tests gift icon on the Shopping tab
Bing is testing a gift icon on its Shopping tab, a small visual change that leaves…
PPCChatGPT tests CTA buttons for ads
ChatGPT is showing a CTA button with a dotted underline and arrow inside its ads, a…
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AI Search
Your ChatGPT traffic may be hiding in Direct
Missing source information on some ChatGPT links is complicating referral reports, while rank trackers are dealing…
SEO NewsBrave Search really wants you to ditch Chrome for Brave Browser
Brave Search wants Chrome users to switch to Brave Browser. A large pop-up on its search…
SEO NewsGoogle tests opening AI Mode side panel in Chrome on the right by default
Google is experimenting with a new default position for Chrome's AI Mode side panel, moving it…
SEO
17 SEO myths that turn bad advice into busywork
AI penalties, keyword quotas, toxic-link alerts and guaranteed AI citations: what the evidence supports, where the…
AI5 AI tools for small business marketing you can start using free
Write campaigns, make graphics and videos, schedule social posts and find problems on your website. These…
PPCBing Copilot ads now show a CTA button
Microsoft is testing a “Learn more” call-to-action button on sponsored results in Bing Copilot, adding a…