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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,716 articles
Latest in Google

Google app for desktop gets hands-free voice search

Google app for desktop now supports hands-free voice search with real-time transcription, along with lower memory usage and faster startup.

By Venkat · 07 Oct 2026

AI

Google turns Gemini in Chrome into a billboard on Chrome Web Store

Google is promoting Gemini in Chrome on the Chrome Web Store homepage, featuring the AI assistant as the first slide in its…

By Venkat · 02 Oct 2026

PPC

Google AI Mode Shows Sponsored Ads as Conversational Follow-Ups

Google AI Mode is showing sponsored product recommendations as conversational follow-ups to users’ informational queries.

By Venkat · 23 Sep 2026

AI Search

Google Homepage Tests “+” Button for AI Mode on Mobile

Google is testing a “+” button on its mobile homepage that gives users quick access to AI Mode, image creation, photos, camera,…

By Venkat · 20 Sep 2026

SEO News

Google Wants Highly Satisfied Chrome Android Users to Boost Its Play Store Rating

Google is testing a Chrome Android app rating prompt that asks users to rate the browser on the Play Store. The test…

By Venkat · 19 Sep 2026

SEO News

Google tests Chrome desktop Search with AI Mode from the Windows taskbar

Google is testing a new Chrome desktop Search experience that brings AI Mode, Google Lens, and Windows taskbar access together.

By Venkat · 17 Sep 2026

SEO News

Google nudges users on its homepage to set up selfie video sign-in

Google is promoting its selfie video sign-in option directly on the Google homepage. A new nudge asks users to set up a…

By Venkat · 16 Sep 2026

SEO News

Google added Brave Search to Chrome; Brave is using it to push Brave Browser

Google recently added Brave Search to Chrome’s list of available search engines, giving users another option for what powers searches in the…

By Venkat · 15 Sep 2026

SEO News

Google app for Windows adds In-App Search modes for Images, Videos, News and more

The latest update to the Google app for Windows (version 1.0.22.0) adds dedicated Search modes, letting users switch between different types of…

By Venkat · 15 Sep 2026

AI Search

Google tests AI Mode upload menu in Search results

Google seems to be bringing its AI Mode upload menu to the Search results page, replacing the usual magnifying-glass icon when users…

By Venkat · 10 Sep 2026

AI Search

Google uses its search homepage to promote AI tools in the U.S.

Google is using the U.S. version of its Search homepage to promote its growing collection of AI tools. A promotional link at…

By Venkat · 10 Sep 2026

SEO News

Google confirms new homepage buttons pointing to AI Mode

This week, Google updated its homepage design with new buttons. We covered this change earlier, and now Google has confirmed the test…

By Sachin Patel · 12 Aug 2026

SEO News

Google’s classic Search button is gone in a new AI-first homepage

Google appears to be testing a more AI-focused version of its homepage for people who are not signed into a Google Account.…

By Venkat · 10 Aug 2026

SEO

How to check if your site is eligible in Preferred Sources

Google recently rolled out a preferred sources feature on the search results page. When a user selects a website as a preferred…

By Sachin Patel · 06 Aug 2026

Digital Marketing

Google loses four architects of Search and Gemini as DeepMind’s founder steps back

Jeff Dean, Sanjay Ghemawat, Quoc Le and Oriol Vinyals are leaving to form a new AI company. Demis Hassabis is handing daily…

By Radu Tyrsina · 05 Aug 2026

Content

The Search Engine Watch Top 5!

Gripping reads from 2022 that informed, amazed, and helped SEOs and search marketers tackle Google’s googlies and global dynamics

By Kamaljeet Kalsi · 27 Dec 2022

Industry

The ultimate 2022 Google updates round up

Summarizing the rumored and confirmed updates Google launched this year, their impact on page rankings and SEO strategy

By Joe Dawson · 21 Dec 2022

Industry

Is Google headed towards a continuous “real-time” algorithm?

What a future-focused search landscape would look like and who could benefit

By Mordy Oberstein · 03 Nov 2022

SEO

The new YMYL guidelines and what this means for marketers

Ensuring that your websites give off the best trust signals to Google to align with the new YMYL guidelines

By Amanda Walls · 08 Sep 2022

Content

How to drive B2B conversions from your organic traffic

Organic search engine optimization requires a lot of time, resources and investments. How to ensure it drives conversions, not just clicks?

By Ann Smarty · 03 Jun 2022

SEO

Three critical keyword research trends you must embrace

Keyword research has been around for decades but few marketers actually realize how it has changed

By Ann Smarty · 19 May 2022

Industry

Why we’re hardwired to believe SEO myths (and how to spot them!)

Uncovering the rationale behind this phenomenon, with examples, and five questions to ask yourself when you sense an SEO myth

By Jonas Sickler · 28 Apr 2022

PPC

2022 Search ads 360 update: What you need to know

Get more work done in one place, save time and access a better cross-channel view for data-driven decision making

By Alex Medawar · 23 Mar 2022

Digital Marketing

Here’s what an ROI-worthy search advertising budget looks like in 2022

Kris Jones shares some subtle considerations that will separate your search advertising strategy from your competitors (for good)

By Kris Jones · 17 Mar 2022

Digital Marketing

Six data-driven SEO strategies that optimize conversion rates

Exploring the elements and outcomes that make it the star of modern marketing

By Atul Jindal · 22 Feb 2022

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