Google.
Google Buys Email Client Sparrow to Boost Gmail
Sparrow works on iPhone and iPad devices and Mac computers, using simplified interfaces of Twitter clients such as Tweetie or IOS apps…
YouTube & BrightRoll Leapfrog Past Hulu and Adap.tv in Video Ads
This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans…
Don’t Forget the Low Hanging Fruit in SEO
While you work toward long-term SEO goals, don’t ignore short-term opportunities – terms that rank at the bottom of Page 1 or…
A 6 Step Process for Keyword Research
Any good SEO campaign starts with proper keyword identification and categorization. The following keyword research process will provide a good structure and…
Foursquare Adds Local Updates From Businesses
Foursquare Local Updates let merchants send text, photos and Specials to customers who have either checked into a business several times or…
How To Write the Best PPC Ad Copy & Beat Your Competitors
While you can to design systems that allow you to create the best ad copy by constantly split testing, it's much easier…
Localizing Mobile Ad Campaigns: A Conversation with YP
David Kurtz, YP's VP of publisher products, discusses YP's new location targeting ads to better capture user intent, and what the ad…
Google Reports $12.2 Billion in Q2 2012 Revenue, 35% YoY Growth
Google revenues topped $10 billion for the third quarter in a row, up 15 percent from the $10.65 billion reported in Q1…
Writing for Search Engines
There is a wide array of uses for content to improve your search engine rankings or just add new traffic to your…
Google Sunsets ‘Old’ Analytics Reports
Google Analytics announced in a blog post that v4 is no more. Starting today consumers will see only the new version -…