Google’s Universal Cart gives shoppers fewer reasons to leave Search
Price-drop and restock alerts give Google a way to bring undecided shoppers back, while retailers remain responsible for the sale.
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AI
5 AI tools for small business marketing you can start using free
Write campaigns, make graphics and videos, schedule social posts and find problems on your website. These…
PPCBing Copilot ads now show a CTA button
Microsoft is testing a “Learn more” call-to-action button on sponsored results in Bing Copilot, adding a…
SEO NewsGoogle tests dotted underlines in sponsored search results
Google is testing dotted underlines on text within sponsored search results, following an earlier test that…
PPC
Google Ads tests AI that suggests campaign goals and ad components
Google Ads is testing an AI feature that suggests campaign goals and ad components from an…
SEOGoogle tests longer AI Overview panel inside Knowledge Panels
Google is testing a ‘Show more’ button that expands AI Overviews inside Knowledge Panels into a…
PPCBing tests “Related searches based on your browsing” below sponsored ads
Bing is testing a ‘Related searches based on your browsing’ box below sponsored ads, following a…
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PPC
Bing tests larger CTA button on sponsored ads
Bing is testing a larger CTA button on sponsored ads, a small design change that could…
PPCGoogle updates Merchant Center product image quality guidelines
Google has relaxed its Merchant Center rule blocking products with poor image quality, but the 500…
SEOBing now showing AI Mode tab more widely instead of Copilot
Bing ‘AI Mode’ tab is showing up in more browsers than before, replacing the Copilot label…
SEO
ChatGPT tests a shopping question box with a find button
ChatGPT is showing a shopping question box with type and budget choices and a ‘Find’ button…
PPCGoogle AI Mode now showing offers in Shopping ads
Google AI Mode is now showing offers like ‘Buy 4 get $20 off’ inside Shopping ads,…
PPCGoogle tests new design for ads at bottom of AI Mode responses
Google is testing a new design for ads at the bottom of AI Mode responses, replacing…