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Google tests new loading animation for sponsored ads on mobile
Google is testing a new animation for sponsored ads on mobile. When a user searches for something, the sponsored results now show a loading animation before the ads…
Google Merchant Center warns advertisers about image size requirements
Google has been sending emails to Merchant Center advertisers about a change coming to product image requirements. Starting January 31, 2027, Google…
Google rolls out updates to google tag and tag manager
Google has rolled out several updates to its tagging tools, aimed at making it easier for advertisers to measure website performance and…
Google tests highlighted sponsored results on mobile
Google is testing a highlighted background for its sponsored results and the section beneath them on mobile. I spotted this while searching…
Google Ads adds bidding option for loyalty program members
Google Ads has added dedicated toggles for loyalty program members within its customer retention settings, separate from lapsed customer bidding. This was…
Google Ads now proactively suggests sitelinks
Google Ads is now showing sitelink suggestions to account owners. Previously, this wasn’t available; account owners had to add sitelinks manually rather…
New Enhanced Matching setting spotted in Google Ads
Google Ads is testing a new Enhanced Matching option for Customer Match. Based on the screenshot shared by Joey Bidner on LinkedIn,…
Bing tests multiple images within a single ad result
This week, Bing tested large images in its search results, and now I spotted another change multiple images appearing within a single…
Google tests telling users an ad was AI-made
Google is now testing a feature that shows users when an ad was created using AI. This appears with the “About this…
Google Ads expands AI-generated aspect ratios for PMax video ads
Google Ads is expanding asset optimization for Performance Max video ads. Using generative AI, Google Ads can now create missing aspect ratios…
Google Merchant Center for agencies now supports 1,000 linked accounts
The Google Merchant Center Help document was recently updated with new information. GMC for agencies can now link up to 1,000 client…
Microsoft Bing tests large images for ads, and it could dramatically boost CTR
Bing is testing large images for ads appearing at the top of its search results page. I spotted this yesterday. Last year,…
Google sponsored ads now show star ratings
Google is testing a new addition to sponsored results on mobile, displaying a website’s overall rating out of 5. We spotted this…
Google tests replacing Sponsored Store with Featured Store in SERP
Google is testing a new heading for its sponsored store section, swapping “Sponsored” for “Featured Store,” with a new subheading that reads…
Bing tests See more and Visit site buttons for sponsored results
Bing is testing new “See more” and “Visit site” buttons appearing for sponsored results. We spotted this yesterday, with these buttons showing…
Google tests sponsored results with new subheading
Google is now testing a change that displays the websites name directly under sponsored results. Normally, sponsored results just carry the “Sponsored…
AI Mode ads now show non-clickable sitelinks
Google is testing sitelinks appearing in ads in AI Mode. This is the first time we’ve seen this style of ad the…
Google tests blue hyperlinks in sponsored results ads
Google keeps rolling out changes to its Shopping and sponsored results ads. Last week, we saw AI-generated descriptions being tested in shopping…
Google tests AI-generated descriptions in Shopping ads
Google is testing AI-generated descriptions in Shopping and product ads. This follows a similar test spotted last month in regular sponsored text…
Google Ads Rolls Out Live Test Of Strong Match Labels
Google is testing a “Strongest match” or “Strong match” label on certain search ads. This one is confirmed Google’s Ginny Marvin announced…
Google tests new “Featured Products” subheading in shopping ads
Google is testing a new subheading within its Sponsored results carousel called “Featured products,” with the description “From online or local stores”…
Google market pulse for search marketers
A guide covering all the key organic Google SERP features you can harness for a successful strategy in 2023
Balancing paid and organic search strategies for optimum success
Pool your budget, resources, rankings, and insights to unleash a powerful strategy and produce amazing results - you'll wish you had used this…
Balancing between paid and organic search for brand success
Breaking down six ways to find the balance between organic marketing and PPC advertising when building a business
2022 Search ads 360 update: What you need to know
Get more work done in one place, save time and access a better cross-channel view for data-driven decision making
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