Topic

DoubleClick.

Everything we have published on DoubleClick. 160 articles
Social

Facebook Updates Sharing Options, Credit Google+?

Facebook has launched a set of new privacy options that give users greater control over tags and post visibility. The new controls…

By Rob D Young · 25 Aug 2011

PPC

How to Expand Your Display Network Targeting Using Remarketing Information

AdWords Placement Tool and Doubleclick Ad Planner can help you find similar websites appropriate for your target audience, expanding your Google Display…

By Joseph Kerschbaum · 05 Aug 2011

Industry

Dear European Commission: Please Don’t Ruin PPC

While reading and answering the questions in the two documents my agency has received, I feel a growing unease that the bureaucrats…

By Duncan Parry · 02 Mar 2011

Industry

UK PPC: Is Microsoft Distracted in Paid Search?

Where are the new initiatives, the new ideas from engineers that will differentiate the adCenter platform from AdWords, raise the revenue per…

By Duncan Parry · 02 Feb 2011

SEO

Everyone Is Rushing To Stop FTC’s Do Not Track Registry, Why?

The impact of a Federally regulated Do Not Track registry has search engines and other online advertising vendors scurrying to self regulate.…

By Frank Watson · 13 Dec 2010

SEO

Malware Found In Ads Served By DoubleClick

Online security company Amorize has found malware in ads served by Google’s DoubleClick ad serving platform, Wired reported. “The malware infects users…

By Frank Watson · 11 Dec 2010

SEO

Flaw In Google Instant May Impact Your Adwords Spends

One addition to the new Google interface may be causing Adwords advertisers unwanted increased spends, when people double click on the entry…

By Frank Watson · 06 Dec 2010

SEO

TechCrunch Claims of Google Kickbacks to Publicis Are “Crock of …”: SVP of Publicis Co.

Accusations of kickbacks from the estimated $1 billion ad spend Publicis sends Google were reported by TechCrunch earlier today. The spends come…

By Frank Watson · 24 Nov 2010

SEO

Google Earns $7.29 Billion in Huge Q3

Google was expected to report big third quarter profits, and they delivered. But today’s earnings even topped analysts estimates by a wide…

By Danny Goodwin · 14 Oct 2010

Social

How to Create a Social Media Ad Buy on a Budget

With smart research and resourceful planning, you can build a social media ad buy that's set up to succeed. These five simple…

By Nathan Linnell · 20 Sep 2010