Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

Google Webmaster Tools: An Overview

Google Webmaster Tools is the primary mechanism for Google to communicate with webmasters and helps alert you about issues with your site.…

By Simon Heseltine · 15 May 2014

PPC

Marin Software Stakes Claim as First Google API Partner to Support RLSA

Marin Software customers can now import their Google remarketing lists into the platform. Advertisers can then sort the retargeting lists into groups…

By Jessica Lee · 14 May 2014

Content

A 5-Step DIY Promotion Guide for Startups to Generate Business Without Google

Don't rely on the whims of a search engine to keep your business afloat. Diversify. Seek out the communities, influencers, and platforms…

By Pratik Dholakiya · 14 May 2014

Analytics

Why You Need to Own Your Data & Digital Assets

Data is the lifeblood of a sustainable business. It drives decisions on content, usability, SEO, social, and more. The brand must assert…

By Rebecca Murtagh · 14 May 2014

Industry

Google Brings NHL, NBA Video Highlights to Search Results

Google has launched a new feature that allows sports fans to see video highlights from the previous night's game when they search…

By Jennifer Slegg · 13 May 2014

SEO

5 Googley SEO Terms – Do They Mean What You Think They Mean?

Robots.txt. Google DNS. Penguin, Panda, and penalties. Duplicate content filter. PageRank. You've heard all these terms, but these words have very specific…

By Kristine Schachinger · 13 May 2014

SEO

5 Ways to Sell SEO to Your CMO

Are for ready for the tough questions about your organic search plans? Be well prepared with data points and projections that speak…

By Jim Yu · 13 May 2014

SEO

10 SEO Myths Debunked by Bing’s Duane Forrester

Hot on the heels of Google's Matt Cutts discussing what he feels are the biggest SEO myths, Bing's Duane Forrester has written…

By Jennifer Slegg · 12 May 2014

PPC

6 Ways to Get the Most Out of Your Search Marketing Agency

You've hired experts to handle your search marketing. Good for you! Now how do you make sure they have what they need…

By Andrew Delamarter · 12 May 2014

PPC

ProFlowers, 1800Flowers Killing It in Paid Search Ahead of Mother’s Day

With Mother's Day right around the corner, AdGooroo wanted to examine the paid search landscape to see who the leaders were in…

By Jessica Lee · 09 May 2014