19
articles
2013–2015
on Search Engine Watch
Analytics
most covered
Author

Anna Lewis

2015

Analytics

Back to Basics – Goal Reports in Google Analytics

There’s a lot to be said for going back to basics and reviewing what data you have in Google Analytics.…

27 Jan 2015

2014

Analytics

An In-Depth Look at Enhanced Ecommerce Reports in Google Analytics

If you haven't already implemented Enhanced Ecommerce in Google Analytics, this post is going to leave you running to your…

02 Dec 2014

Analytics

Guide to Google Analytics Demographics Reports: Age, Gender & Interests

We now have some very powerful data at our fingertips to help us understand our website audience much better. Here's…

16 Jul 2014

Analytics

How to Use the Google Analytics Event Tracking Report

Using Event tracking to measure interaction and conversions on your website is beneficial for getting a better understanding of how…

17 Jun 2014

Analytics

How to Use Google Analytics Site Search Reports

If your website has a search bar, you need to ensure you’re making the most of this valuable report in…

22 May 2014

Analytics

Google Analytics Content Reports: Understanding the Key Benefits

The content reports in Google Analytics offer useful data, including detailed interaction data on all pages, data broken down by…

22 Apr 2014

Analytics

Why You Need to Use the Google Analytics AdWords Report

The Google Analytics AdWords reports are vital for helping you make data-driven decisions about PPC. Get the full picture on…

25 Mar 2014

Analytics

How to Use Google Analytics Campaign Reports

Promoting a website? You'll be interested in seeing where your traffic comes from then. This post is here to take…

25 Feb 2014

Analytics

How to Make the Most of Google Analytics Acquisition Reports

Understanding how users reach your website is fundamental to planning your marketing activity and increasing relevant traffic to your website.…

28 Jan 2014

2013

Analytics

What You Can Learn From Google Analytics Mobile Reports

The Google Analytics mobile reports will help you understand which devices people are using to view your website, let you…

21 Nov 2013

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