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Google Product Ads Now Show 5 Products
Google announced an improvement to its Product Ads: the ability to show up to 5 different products at a time.This improvement will help shoppers…
Google Maps Highlights Google Local Recommendations
Google has added highlighting for businesses in their maps that are tied to recommendations users make through their Google account and others the company…
SEMPO Tells Government: Don’t Censor Search Engines
In response to the U.S. FTC's antitrust probe into Google, the search marketing organization SEMPO issues a statement to the FTC Chairman Jon Leibowitz,…
Google: Websites Are Now Free For New York Businesses
In conjunction with the new deal they have made with Intuit, Google is now offering free websites - built with the Intuit product -…
Google Discusses 10 Recent Algorithm Changes
Google tries to become more open about their search algorithm changes. Beyond the much-discussed "fresh" update, Google discussed nine other recent changes, including SERP…
Strange Encounters of the SEO Kind
This six-step investigation process will help you diagnose extraordinary SEO issues, such as an unexpected drop in traffic/rankings, an unexpected increase in traffic/rankings, or…
Google Freshness and Temporal Data
A look at some of the past patents and documents from Google to help give us a sense of how search engines look at…
Not Sure Where to Spend Your PPC Dollars? Try Google Insights for Search
Google's Insights for Search, while far from perfect, provides information that is easy to get at and can help you save a lot of…
Guilty, Hopeful, Clueless Marketers and the Need for Change – #SESCHI 2011 Keynote
Adobe’s Mikel Chertudi opened SES Chicago 2011 with a keynote packed with lessons for the marketing leaders of tomorrow, who face the challenges of…
YouTube Testing Major, Google+-Centric Redesign
YouTube is testing a new design that would clean up the site, make subscriptions more important, and integrate Google+ functionalities. The test is in…
Google Music Store Expected to Launch Tomorrow
Google has called a Los Angeles press conference for November 16th. It's been speculated that the conference will announce the launch of the Google…
Google X: A Lab Where the Future Is Made
A recent report on Google's "secret lab," known as Google X, shows how far beyond their core business Google will explore: space elevators, web-connected…
WordPress SEO: How to Optimize Your WordPress Site
The WordPress SEO process is similar to optimizing for any website. But with a WordPress installation you can customize many of your pages' SEO…
Siri, What Can You Teach Search Marketers?
Who, what, where, when, why and how queries offer valuable insight and better understand your consumer’s needs. Harvest the user intent by frequently combing…
Google Places: How Eye Tracking Heats Up Conversions and Clicks
How do individuals interact with the search results from Google Places listings? Where do people look on a page? Do listings with reviews get…
LG to Debut Google TV in January
Shortly after Logitech's CEO called its Google TV deal a huge mistake, it's being reported that LG will debut a Google TV at the…
Facebook Nears Google Buzz-Like Privacy Settlement with FTC
Facebook has reached a settlement with the FTC that may be ratified in the next few weeks. The settlement comes in response to concerns…
October 2011 Search Engine Market Share: Bing Losing Power?
The latest comScore search engine rankings for October largely tell the same old story, with Google’s continued dominance. However, Bing-powered search continued trending down,…
Bing-Yahoo European Search Ad Integration Starts in 2012
Bing and Yahoo are now preparing to integrate their search ad functionality in several European countries, as the Search Alliance rolls on. Starting in…
Analyzing Organic Competitors: How to Dissect Your Marketplace
Outside of wanting to understand your own and your competitors’ market share, it’s valuable to understand “how” competitors are attaining it. Reverse engineering their…