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Industry

NPR and Shazam Early Adopters of Google’s App Voice Search Feature

Google Now is expanding its voice search capabilities to third-party apps. Users can now launch and search within apps by saying "OK Google," followed…

By Emily Alford · 04 May 2015

SEO

Planning, Budgeting, and Measuring an SEO Campaign

Don't let your company be destroyed by "cheap SEO." If you can’t afford a reputable firm, then you should do it yourself.

By Chuck Price · 04 May 2015

Industry

Is There Really a Battle Between SEO and PR?

There seems to be some strange sort of courting ritual going on - could SEO and PR mate successfully and have viable offspring? Or…

By Ken Mcgaffin · 04 May 2015

SEO

I’ll Take Online Marketing for $400, Alex: Jeopardy for SEO Success

Much like Jeopardy, the understanding of questions and relevant answers are key components to the present and future of Google.

By Grant Simmons · 01 May 2015

PPC

Personal B2B PPC – 5 Things You Need to Ensure Success

Marketing in the B2B world isn’t easy. And with paid search, it can get even more complicated.

By Diane Pease · 01 May 2015

PPC

5 Ways to Use Competitive PPC Intelligence to Dominate Your Competition

Here are five ways you can use competitive PPC intelligence to dominate your competition so you can drive down your cost per click and…

By Jamie Smith · 01 May 2015

Industry

Is the Yahoo Bing Network Emerging From Google’s Shadow?

There are more compelling reasons than ever to test the Yahoo Bing Network for your search marketing efforts.

By Richard Stokes · 30 Apr 2015

SEO

7 Essential Tasks and the Tools Needed for Beginning an SEO Initiative

A look at seven areas you must review in the kickoff of a well-oiled SEO campaign.

By Josh Mccoy · 30 Apr 2015

Local

3 Ways to Be a Better Local Search Marketer With the Apple Watch

The release of the Apple Watch will have huge ramifications on how national search marketers target and engage consumers at the local level.

By Jon Schepke · 30 Apr 2015

Industry

Microsoft’s New Enhancements Could Put the “Edge” Back Into Voice Search

At its Build conference, Microsoft unveiled its new browser, Edge, as a follow-up to the recently defunct Internet Explorer. The new browser boasts faster…

By Emily Alford · 30 Apr 2015