PPC.
ProFlowers, 1800Flowers Killing It in Paid Search Ahead of Mother’s Day
With Mother's Day right around the corner, AdGooroo wanted to examine the paid search landscape to see who the leaders were in…
How Can Good PPC Managers Become Great PPC Managers?
Good PPC managers get results, know their way around the necessary data tools, and can follow the foundations of PPC well. But…
Google AdWords MCC Scripts Now Available to All Users
All Google AdWords advertisers now have access to the scripts from within their My Client Center account. Google has released guides and…
PPC SWOT Analysis: Manage Campaigns Like a Business
An analysis of strengths, weaknesses, opportunities, and threats will help give you a detailed understanding of opportunities inside and outside of your…
10 Reasons to Hire a PPC Management Expert
PPC advertising will deliver targeted traffic, but it takes technical know-how to do it properly. An expert paid search analyst reviews every…
Bing Ads Now Lets You Review 50,000 Keywords
Bing Ads has made a change to their Keywords Tab to allow advertisers to review up to 50,000 keywords within their user…
Is This the End of AdWords Editor?
While updates to the AdWords interface come out frequently, AdWords Editor continues to be left behind with the same functionality. Will Google…
3 Ways Google’s New Keyword Planner Brings Sexy Back to AdWords
Here are three ways to use the latest Google Keyword Planner features to make your AdWords management more receptive to user context…
360i Agency Says New Technology Reverse Engineers AdWords Quality Score
Digital marketing agency 360i announced a new technology platform for pay-per-click advertisers that aims to reverse engineer the Google AdWords quality score…
Google AdWords Dynamic Search Ads: 10 Quick Tips to Get Started
Launching a Dynamic Search Ad (DSA) campaign through Google AdWords takes work and refinement, but over time, if created and optimized correctly,…