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    Mazda Taps Into Pontiac TV & Search Ads Again
    PPC

    Mazda Taps Into Pontiac TV & Search Ads Again

    20y Danny Sullivan
    The Challenges of Marketing in the Search Tail
    PPC

    The Challenges of Marketing in the Search Tail

    20y rumo
    How to Handle Yahoo's Shorter Ad Descriptions
    PPC

    How to Handle Yahoo's Shorter Ad Descriptions

    20y Gary Price
    Are Search Advertisers Paying More than they Need To?
    PPC

    Are Search Advertisers Paying More than they Need To?

    20y Gary Price
    Search Spend Was Up Last Quarter
    PPC

    Search Spend Was Up Last Quarter

    20y Danny Sullivan
    Shorter Ads Coming To Yahoo This Week
    PPC

    Shorter Ads Coming To Yahoo This Week

    20y Danny Sullivan
    YACFA: Yet Another Click Fraud Article & A New Click Fraud Test Underway
    PPC

    YACFA: Yet Another Click Fraud Article & A New Click Fraud Test Underway

    20y Danny Sullivan
    Malik Looks at Issues for Google AdSense and Other Ad Programs in 2006
    PPC

    Malik Looks at Issues for Google AdSense and Other Ad Programs in 2006

    20y Gary Price
    New Issue Of Information Science Publication Focuses On "Paid Search"
    PPC

    New Issue Of Information Science Publication Focuses On "Paid Search"

    20y Gary Price
    New Year Will Bring New Look to Yahoo Search Results Pages; Shorter Descriptions for Sponsored Listings
    PPC

    New Year Will Bring New Look to Yahoo Search Results Pages; Shorter Descrip...

    20y Gary Price
    Big Guys Crowd Out Little Guys in SEM Arena; Some Branding Focused Advertisers Willing to Spend "Whatever" It Takes
    PPC

    Big Guys Crowd Out Little Guys in SEM Arena; Some Branding Focused Advertis...

    20y Gary Price
    TiVo To Offer TV Ad Search
    PPC

    TiVo To Offer TV Ad Search

    20y Danny Sullivan
    Yahoo Search Marketing Searches for a Content Specialist
    PPC

    Yahoo Search Marketing Searches for a Content Specialist

    20y Gary Price
    Yahoo Testing Pay Per Call In US
    PPC

    Yahoo Testing Pay Per Call In US

    20y Danny Sullivan
    Yahoo Lowers Ad Deposit To $5
    PPC

    Yahoo Lowers Ad Deposit To $5

    20y Danny Sullivan
    Oct. 2005 Keyword Prices Stay Flat From Last Month, Drop From Last Year
    PPC

    Oct. 2005 Keyword Prices Stay Flat From Last Month, Drop From Last Year

    20y Danny Sullivan
    Major Ad Networks Working on Behavioral Targeting
    PPC

    Major Ad Networks Working on Behavioral Targeting

    20y rumo
    AlmondNet Gains Second Search Behavioral Ad Patent
    PPC

    AlmondNet Gains Second Search Behavioral Ad Patent

    20y Danny Sullivan
    Yahoo Drops $20 Monthly Minimum Spend Requirement
    PPC

    Yahoo Drops $20 Monthly Minimum Spend Requirement

    20y Danny Sullivan
    Paid Search Helps the Smithsonian Institution Increase Revenues
    PPC

    Paid Search Helps the Smithsonian Institution Increase Revenues

    20y Gary Price
    Survey: Growth of PPC Spending Looks Healthy
    PPC

    Survey: Growth of PPC Spending Looks Healthy

    20y Gary Price
    Good Clickthroughs Like Getting An Ad Discount
    PPC

    Good Clickthroughs Like Getting An Ad Discount

    20y Danny Sullivan
    Don't Hate Search
    PPC

    Don't Hate Search

    20y Danny Sullivan
    Search May Not Be From Branding, But It Will Still Pull Branding Spend
    PPC

    Search May Not Be From Branding, But It Will Still Pull Branding Spend

    20y Danny Sullivan
    IAB Report: Search Ads Account for 40% of Ad Sales During First Half of 2005
    PPC

    IAB Report: Search Ads Account for 40% of Ad Sales During First Half of 20...

    20y Gary Price
    Paid Search to Displace Online Display Ads by 2010
    PPC

    Paid Search to Displace Online Display Ads by 2010

    20y rumo
    CPA, Cost-Per-Action, As Click Fraud Solution?
    PPC

    CPA, Cost-Per-Action, As Click Fraud Solution?

    20y Danny Sullivan
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