Google’s Universal Cart gives shoppers fewer reasons to leave Search
Price-drop and restock alerts give Google a way to bring undecided shoppers back, while retailers remain responsible for the sale.
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Google tests dotted underlines in sponsored search results
Google is testing dotted underlines on text within sponsored search results, following an earlier test that…
PPCGoogle Ads tests AI that suggests campaign goals and ad components
Google Ads is testing an AI feature that suggests campaign goals and ad components from an…
SEOGoogle tests longer AI Overview panel inside Knowledge Panels
Google is testing a ‘Show more’ button that expands AI Overviews inside Knowledge Panels into a…
PPC
Bing tests “Related searches based on your browsing” below sponsored ads
Bing is testing a ‘Related searches based on your browsing’ box below sponsored ads, following a…
PPCBing tests larger CTA button on sponsored ads
Bing is testing a larger CTA button on sponsored ads, a small design change that could…
PPCGoogle updates Merchant Center product image quality guidelines
Google has relaxed its Merchant Center rule blocking products with poor image quality, but the 500…
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SEO
Bing now showing AI Mode tab more widely instead of Copilot
Bing ‘AI Mode’ tab is showing up in more browsers than before, replacing the Copilot label…
SEOChatGPT tests a shopping question box with a find button
ChatGPT is showing a shopping question box with type and budget choices and a ‘Find’ button…
PPCGoogle AI Mode now showing offers in Shopping ads
Google AI Mode is now showing offers like ‘Buy 4 get $20 off’ inside Shopping ads,…
PPC
Google tests new design for ads at bottom of AI Mode responses
Google is testing a new design for ads at the bottom of AI Mode responses, replacing…
PPCGoogle Ads PMax adds option to send users to Google Business Profile
Google Ads has added a PMax setup option that can send users to a Google-hosted Business…
PPCBing tests light blue bubbles for sitelinks on desktop
Bing is testing light blue bubbles on desktop, likely for sitelinks, following a similar color change…