How Meta’s AI shopping assistant decides which products you see
An early shopping test sheds light on product discovery, while Meta’s checkout design shows how customers approve the order.
Latest news
View all →
SEO
Google tests removing the line below the header in search results
Google appears to be testing the removal of the thin line below the header in search…
SEOGoogle tests AI Mode side panel in Search results
Google is showing an AI Mode side panel next to Search results, which displayed a ‘signed…
SEOSemrush says Google is feeding rank trackers bad results, but impact is limited
Google is serving swapped results to scrapers. Semrush, AccuRanker and Nozzle explain what it does to…
AI Search
Google Gemini now lets you turn off Google Search, and publishers could pay the price
A new option lets users choose, prompt by prompt, whether Gemini searches the web.
SEOChatGPT tests large product carousel with Shop now buttons
ChatGPT is testing a larger product carousel with black ‘Shop now’ buttons, plus longer ‘Shop now’…
SEOBing tests blue hover highlight for sitelinks
Bing is testing a hover effect that highlights each sitelink in a blue box, the latest…
More coverage
Browse the archive →
SEO
Google AI Mode adds Source preferences button to the citation panel
Google AI Mode now has a ‘Source preferences’ button in its citation panel, letting users view,…
PPCChatGPT tests single-brand shopping ads at the bottom of results
ChatGPT is testing shopping ads at the bottom of results that show products from one website,…
SEOBing tests bold breadcrumb text in search result URLs
Bing is testing bold formatting for the breadcrumb portion of URLs in search results, while keeping…
SEO
Is a Google October 2026 update rolling out? Forum reports say yes, Google’s dashboard says no
Forum reports point to Discover and News drops, but Google's last confirmed change ended October 8.
SEO NewsGoogle tests direct tab sharing with AI Mode in Chrome
Google is testing a new tab-sharing option for AI Mode that lets Chrome users start new…
ContentLong-tail keywords in 2027: how to turn specific searches into useful pages
Find searches your readers care about, work out which ones belong together, and decide where you…