FTC also brings up social listings, such as the ones you see in Facebook’s Graph Search, or even Google+ influenced personalized results where some listings are displayed more prominently because of someone in that users personal network.
Last Thursday, Facebook introduced a new way to share 15-second videos on Instagram. With branded Vines four times more likely to be shared than video ads and mobile data traffic set to increase 13-fold between 2012 and 2017, advertisers have been...
So one of the first things you want to do, Beckman said, is to make sure that your brand has a profile on all the social networks, whether it's Google+, LinkedIn, Wikipedia, Facebook, Twitter, YouTube, and so on.
In April 2013, Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property with 154.6 million unique viewers, followed by Facebook with 62.7 million, VEVO with 52.9 million, NDN with 45.3 million...
Facebook recently announced it was going to simplify its advertising options due to feedback it collected from marketers over the span of a year. Just last week, Inside Facebook revealed sponsored search results were among the features to be cut.
For example, on Facebook if you log in or open an account, you have to use an email address. Those may not seem like a big deal, but they really are ‐ that's how Twitter, Facebook, Foursquare got a lot more usage out of their tools because of their...
Account Manager for large Facebook ads campaign clients at AdParlor, were kind enough to answer some questions in advance of their session. Try Facebook's advanced audience targeting options. Some of the networks (like Facebook) offer options to...
Facebook has decided to streamline its ad options so that over time, advertisers can simply “come to Facebook and tell us what they are trying to achieve, and our ads tools will automatically suggest the right combination of products to help them...
The following properties have the highest likelihood of showing up for brand terms: Wikipedia, Twitter, Facebook, YouTube, and LinkedIn. Product listing ads hit the scene late in Q4 of last year, generating impressive results thus far due to low...
Facebook is getting into the verification business, borrowing a feature that Twitter first introduced almost four years ago. Facebook’s verification badges for pages and profiles will also mimic Twitter by leaving much of the process unknown and...
As production began on new, traditional ad units to a website, we noticed a significant change to the suggested image size as recommended in Facebook's Create Flow (the web UI for Facebook Ads). New Image Size there's a whole community on Facebook...
In the U.S.rankings, YouTube is followed by Facebook with 627 million unique visitors in April 2013, VEVO with 52.9 million, NDN with 45.3 million, and Yahoo sites with 45.1 million. Nearly 39 billion video content views occurred during the month...
My deep-rooted aversion to "killer" claims aside, this brings up an interesting question: Is Facebook – and to a lesser extent Foursquare– becoming more Yelp-like, and thus a threat? Since looking at Facebook's moves in local search last month...
Keep track of how others are putting this great add-in to use on the GeoFlow Facebook page. With geographic data from reports, like clicks by geographical location in Bing Ads, it can automatically detect each city on the map and overlay your click...
It was never intended to be a Facebook-killer. They've managed to harvest enough information, track enough movement and apply both on a real-time basis, that even if you believe in the law of gravity and your ability to "sign out" with equal faith...
Be sure to insert Pin It buttons throughout your website, on your blog, Facebook page, Twitter feed, and display ads. At the end of last year, Pinterest introduced business accounts in response to the growing amount of companies and brands that...
The third edition adds information about connecting with Pinterest and Google+ as well as all the new Facebook sponsored stories and Ads and other paid products. To learn how to get your hands on a free copy of "Search Engine Optimization: Your...
Facebook, Twitter, LinkedIn, Google+, and YouTube each offer B2B marketers value. Facebook Facebook, the 800-pound gorilla, is certainly the number one B2C social media network. As a B2B social media tool, Facebook does serve to deliver client...
A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
And yes, Facebook Ads can absolutely help jumpstart your likes. Facebook is a syndicated search partner, so selecting this option in Bing Ads will enable your ads to show up in the search results. I'm glad Facebook launched Graph Search, since I...
