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  1. Pre-PPC Strategies For Launching a New Product

    Step 3: Engage Your Target Market with Facebook Ads Here, Facebook Graph Search is one of the most useful tools around. You use Graph Search by entering strings of search parameters into the global Facebook search bar at the top of the page:

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they are publicly sharing on the network. +Post ads on the Google Display Network have been out of beta for several months now...

  3. Conquering Content Marketing, Step 5: Measurement

    Wait 24 hours, then pull a report of everyone who submitted an entry to the contest so far, and get that to Facebook and Twitter to generate a look-a-like list. The new campaign, aimed at resurrecting British Outfitters' tainted image, was centered...