Industry
How did the 2018 SERP changes impact organic search?
How did the 2018 SERP changes impact organic listings? More importantly, how should you react? The year of updates in review, and tips to respond to each.
Data: Local search trends from 2017-2018
Key local search trends and tips based on data from more than 300,000 customer business locations active from Jan 1, 2017 to Dec 31, 2018.
Google Search Console for small businesses [Video]
Looking for some tips on Google Search Console for small businesses? The latest update brought three new features that can help you out.
Google Activity Cards: Inviting users to be better connected with their past search activity
Google activity cards, released Jan 9, are the next step in the company’s journey toward making the SERPs even more intuitive, tailored, and useful.
Voice search optimization guide: Six steps for 2019
71% of us would rather search via voice assistant than by physically typing in queries. Here are the six most important steps for voice search optimization.
Top skills for PPC, Paid Search, and SEM Specialists in 2019
A new SEMrush study analyzed more than 4,500 PPC job listings around the world. Here were the top skills for PPC, paid search, and SEM for 2019.
What were Google’s biggest search algorithm updates of 2018?
A visual representation of Google's biggest search algorithm updates 2018. This infographic highlights each major update, its date, and its implications.
Google Ads conversion rates by industry: How do you compare?
See how your Google Ads conversion rates stack up against industry averages. Data based on 14,197 US accounts, representing over $200 million in spend.
Search industry news and trends: Best of 2018
A roundup of fan favorite articles on search industry news and trends from 2018. Feat: alternative search engines, algorithm updates, free courses and more.
SEO 2019: Nine tips for beginners
Interested in learning more about SEO in 2019? Here are the key trends you need to follow to improve your search optimization skills.