The Importance of Being Seen: Viewability and Brands – Adwords Agency BlogActive View gains accreditation from Media Rating Council. Upgrade to enhanced campaigns more easily with the new AdWords upgrade center – Inside AdWordsLets you do bulk...
Link your Merchant Center account to AdWords, and you're ready to start showing the nice product specific ads with images and prices included. How to Optimize This in AdWords Using AdWords Editor or the API you can even include these in your feed...
Google Loses Round In Lawsuit About AdWords Pricing – MediaPostGoogle didn't give Arkansas lawyer and AdWords advertiser Rick Woods of Arkansas "smart pricing" discount in six instances and didn't geotarget his ads as promised.
There is no need to mention that you spend thousands of dollars per month on AdWords either. If your website has received a manual penalty notice from Google, then your first step is to repair the site so it complies with Google’s quality guidelines.
Because at the time, The Google AdWords API terms of service specifically forbid "co-mingling" of AdWords data with third party services. The day they decided that Bing Ads (formerly known as Microsoft adCenter) had to be different from AdWords.
Just in general, for the same keywords on AdWords, on Google product listing ads, you can usually bid about half as much and Google's doing a really good job of only showing those products for very qualified searches.
At the heart of all the excitement surrounding Google AdWords enhanced campaigns rolling out this summer is the mobile strategy. When mobile and tablet campaigns are required to be included with desktop, how will this impact results?
This new capability goes significantly beyond the useful information about how your ad is performing and who's engaging with it that is currently provided by the Google AdWords for video dashboard. Unruly, a video technology company, today launched...
Domain Adwords history for ncaa.com show that March is one of the only months that they concentrate on for the entirety of the year (besides employing a few ads focusing on NCAA football in November and December, which isn't quite as popular).
That joke contains a significant AdWords secret: most people search for a solution to their problem only when it Hurts Enough Yet. An old joke that I first heard from my friend and colleague Ann Convery:
Google pulls all Moneysupermarket ads in crackdown on payday loan vendors that flout AdWords policies – The DrumUK company's paid search ads were suspended for ignoring AdWords' policies on transparency about fees and penalties.
The upgrade, originally slated for mid-June, has been pushed back to late July and assigned an exact date July 22, 2013, according to a note at the bottom of an AdWords blog post discussing a coming update that will allow advertisers to set mobile...
You can use keyword tools such as AdWords, Wordtracker, WordStream and Übersuggest to generate an exhaustive list of as many possible relevant keywords. Google Places was recently replaced with Google+ Local – a merging of Places and Plus that...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
As proof of cause and effect, Google AdWords Keyword Research Tool illustrates that monthly searches in the U.S.for “emerald dress” are currently well over 12,000. In the digital age, it should come as no surprise that search trends follow the rise...
These platforms integrate directly with larger bid management platforms like Kenshoo/Marin or can be exported to excel and combined with other reporting bulk sheets like AdWords or Bing. While self-reported data is leaps and bounds better than no...
Are paid search auctions as competitive on YBN as on AdWords? AdGooroo (disclosure: I work there) addressed these questions in a recent study comparing the paid search performance of advertisers on Google AdWords and Yahoo Bing across six verticals...
To find the Search Funnels reports in AdWords, go to Tools, then choose Conversions, and then choose Search Funnels. If you’re using Google AdWords conversion tracking, you’ll also find some useful data in the Search Funnels reports.
AdWords doesn’t have to be hard, complex, or time consuming. When I started, it was possible to be an “AdWords expert” in addition to your day job. Now, “AdWords expert” is too broad for any one person.
Average position is one of the easiest metrics in AdWords to understand. AdWords doesn't tell you the standard deviation and therefore you're working from a position of zero knowledge. AdWords Impression Share
