SEO.
Google tests new loading button for AI Overviews
Google is testing a new loading button for AI Overviews that shows the full overview at once without a 'Show more' button, continuing a recent pattern of default-expansion…
Google Releases September 2026 Spam Update
Google has rolled out the September 2026 spam update. The update applies globally across all languages, with a rollout window of up…
How to use Search Console’s new multimodal search filter
Google now separates image-led web searches from text searches in Search Console. Here’s where to find the new filter and what each…
Google Search Console adds new multimodal filter
Google Search Console now includes a multimodal filter tracking searches made through images, Lens, and Circle to Search, with data currently available…
Bing Images now shows Editable tag on AI-generated images
Bing Images is now showing an 'Editable' tag on AI-generated images that lets users view and modify the original prompt a sign…
Google AI Overview now showing more external links within content
Google has significantly increased the number of external links shown within AI Overview answers since September 11, according to data shared by…
Google Native Checkout now available to more users
Google's Native Checkout feature is expanding to more merchant accounts, letting users complete purchases directly through Google via UCP integration and Google…
Google AI Mode now shows a login popup by default in Incognito mode
Google AI Mode is now showing a default login popup in Incognito mode, adding to a pattern of sign-in prompts we've seen…
Google tests new user perspectives results in AI Mode
Google is testing a 'user perspectives' section within AI Mode, pulling mostly from Reddit to surface community-driven content alongside AI-generated answers.
Google AI Mode now shows product comparisons
Google AI Mode is now showing side-by-side product comparisons with images and reviews, giving users a deeper way to evaluate options before…
Google Trends for keyword research: What our 4-country test revealed
How to use Google Trends for keyword research before you act on it
Google tests new clickable anchor text in AI Overview that redirects to AI Mode
Google is testing clickable anchor text within AI Overview that redirects users to AI Mode instead of a webpage, another sign of…
Google AI Mode now sends users directly to retailers instead of the free listing panel
Google AI Mode is testing sending users directly to retailer websites instead of opening the free listing comparison panel, raising questions about…
Reciprocal links in SEO: when linking back becomes a problem
Two websites can recommend each other for good reasons. Here’s how to tell when a useful connection has become a link exchange…
3 best SEO MCP servers for Claude I use daily
Three official connections for retrieving search results, keyword reports and backlink data inside Claude.
22 black hat SEO techniques to avoid, ranked by potential damage
Mass-produced content, manufactured links and deceptive pages can leave a business with a much larger cleanup job than its SEO budget allowed…
Google adds Dive deeper feature to Discover feed
Google is testing a new 'Dive deeper' feature in Discover that surfaces related stories, community reactions, and original reporting, starting with video…
Google AI Mode now showing more organic products for ecommerce queries
Google AI Mode appears to be showing more organic products for ecommerce queries, part of a broader pattern of AI Mode product…
Google Homepage tests new hover animation on + icon
Google's homepage is testing a subtle new hover animation on its '+' icon a small but notable tweak to the search experience.
Google now showing AI Mode button within the search bar above results
Google is now showing an AI Mode button directly within the search bar above results, a placement not previously seen and possibly…
Bing tests new human verification method before showing results
Bing is testing a new 'One Last Step' human verification screen before displaying search results, part of a broader trend of search…
Google tests What people are saying in AI Mode
Google is testing a “What people are saying” section within AI Mode. Previously, this feature appeared only in the main “All” tab…
Google tests new ‘More’ blue label in free listings, redirects to websites
Google is testing a more prominent 'More >' blue label in free listings, alongside a change where clicking the product carousel now…
Bing tests sidebar navigation on desktop for ecommerce queries
Bing is testing sidebar category navigation for ecommerce queries on desktop, following a similar approach Google introduced back in 2022.
How to fix a suspended Google Business Profile
Check the restriction, correct your business details, and prepare your evidence before submitting an appeal.
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