Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Industry

Yahoo Search Revenues Climb 5% to $403 Million in Q2 2013

Paid clicks jumped 21 percent and the average price per click slid 8 percent. Yahoo's display business generated $423 million, an 11…

By Matt Kapko · 17 Jul 2013

Industry

Bing Grows Search Market Share – at Yahoo’s Expense, Not Google’s

ComScore's latest data for June indicates Bing and Yahoo are merely swapping market share, with Bing as the favorite for June 2013.…

By Jessica Lee · 17 Jul 2013

Industry

Google, Top Ad Networks Team With White House to Fight Piracy, Counterfeiting

The White House announced that an agreement with several of the largest Internet ad networks - including AOL, Google, Microsoft and Yahoo…

By Lawrence Latif · 17 Jul 2013

PPC

Mobile PPC & Bing See Significant Gains in Q2 2013 Paid Search Reports

Reports from Covario, IgnitionOne, and RKG show that PPC advertising on mobile devices continues to grow significantly – and is up 100+…

By Jennifer Slegg · 16 Jul 2013

PPC

From Keyword to Products Sold: Use Your Data to Gain PPC Optimization Insights

What is the downstream impact of the keywords you select in paid search? Understanding how often a keyword or keyword sets are…

By Jason Tabeling · 12 Jul 2013

Industry

The Dirty Lawsuit Could be First of its Kind in Reputation Management

The outcome of this trial is of particular interest to the reputation management industry. Reputation managers are watching closely to see if…

By Pierre Zarokian · 10 Jul 2013

PPC

Bing & Yahoo Advertisers Integrated in Windows 8.1 Smart Search

Bing has announced a new way for advertisers to gain exposure with the integration of advertising in Microsoft Windows 8.1 Smart Search,…

By Jessica Lee · 08 Jul 2013

Industry

Top 4th of July 2013 Searches From Bing & Yahoo

While Google is celebrating July 4th with a Doodle, rival search engines Bing and Yahoo have revealed some top U.S. searches leading…

By Danny Goodwin · 04 Jul 2013

Industry

Bing Images Adds License Search Filter

Bing has added another feature to Image Search. There is a new menu choice at the end of image search simply labeled…

By Thom Craver · 03 Jul 2013

Industry

Yahoo Axes AltaVista Search Engine, Axis Search App

Yahoo, as part of their efforts to focus on specific web properties, has decided to close the search engine AltaVista. Along with…

By Jennifer Slegg · 01 Jul 2013