Yahoo.
Does Anybody Care About the Search Alliance in Europe?
For many search marketers, Yahoo and Bing are simply no longer on the map in Europe. Increasingly the preference is to trial ads on Facebook or LinkedIn, or…
comScore March 2011 Search Engine Market Share [Infographic]
Google saw some small gains for the first time since September, according to comScore's March 2011 U.S. search engine market share rankings.…
Yahoo Appealing Italian Court Decision
The Italian court had recently “found that Yahoo was liable for contributory copyright infringement for listing links to websites that hosted the…
Does Italy Really Want Search Engines? Recent Legal Rulings Suggest Not
Google and Yahoo have felt the sting of the Italian courts recently and the numerous problems the engines seem to be having…
Battle of the Browsers: Impacting Search Share
An investigation into whether affinity for a particular browser makes you more or less likely to engage with certain search engines and…
Sun Officially Sets on AlltheWeb Search
Today marks the end of search on AlltheWeb.com. All searches are now being redirected to Yahoo search, which is powered by Bing.…
Data Silos May Impede Conversion Rate Optimization
Testing tells us that website visitors convert best when you use everything you know about them to customize content. But if some…
If Yahoo Exits Japan, How Will it Impact Search Marketers?
Assessing whether business will go on as usual for marketers and users.
Before and After Images of Japan, Courtesy of Google and Yahoo
The awe of the devastation of the Japan earthquake and tsunami has been the subject of many searches over the past week.…
comScore: Bing Grows for Sixth Straight Month
Microsoft's Bing engine continued to grow its U.S. market share in February, according to data from comScore.
Woman Loses Case vs. Google Over Levitra Search Suggestion
Beverly Stayart is now 0-3 trying to sue search engines for vanity search results. Last week her case against Google for the…
Hitwise: Bing Market Share up 5%; Google Down 2% in February 2011
Experian Hitwise’s monthly look at search market share is out, and not much changed since January. Google is king, Bing is inching…
Cooper Tire Hijacked 2300 Listings at Yahoo Local, Yellow Pages
More glitches in local search listings hijack other businesses.
Instant Search Coming to Bing
An HTML5-powered version of Bing is on the way, and the search engine is touting new features on a preview site that…
Search Week in Review for March 5, 2011
Here's a recap of this week's columns and news stories for the week of Feb. 27 to March 5, as reported by…
Oscar 2011 Predictions: Can Search Trends Tell Us Who Will Win?
It’s that time of year again! The lists are out and the voting has begun. No, I’m not talking about the Academy,…
Ratings & Reviews: 5 Strategies for Local Businesses
Ratings and reviews are essential to local businesses. They help by differentiating products and services, improving search engine rankings, and driving free…
Yahoo Officially Ends MyBlogLog
After announcing what they called the sunset of various properties, Yahoo today announced the end date of MyBlogLog is May 24, 2011…
comScore: Bing Continues Growth in January 2011
Explicit core share of U.S. searches shows Microsoft's growth.
Bing Allowing Trademarked Terms In PPC Now Google Did Legal Heavy Work?
Bing and Yahoo will allow advertisers to use trademarked terms in their PPC keywords starting next month, according to paidContent, suggesting they…
Yahoo Unveils Livestand An Online Newsstand For Tablets, Mobile
Not to be outdone by Rupert Murdoch’s The Daily, Yahoo is launching Livestand, “a digital newsstand that continually offers new content to…
3 Key Differences Between adCenter & AdWords
Whether you're new to adCenter or just looking to more effectively manage your search campaigns following the Search Alliance, keep these three…
UK PPC: Is Microsoft Distracted in Paid Search?
Where are the new initiatives, the new ideas from engineers that will differentiate the adCenter platform from AdWords, raise the revenue per…
YouTube Homepage Layout Protest Shows Less Civility Than Egyptian Protests
On Jan. 20, 2011, YouTube changed its homepage layout. On Jan. 28, Liz of the YouTube Team said in the Help Forum,…
Who Is Duncan Watts and Why Is Everything Obvious … Once You Know the Answer?
The keynote speaker at SES New York 2011 is Duncan Watts, a principal research scientist at Yahoo! Research, where he directs the…
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