SERPs.
When Will Social Search Engine Volunia Deliver its Quantum Leap?
Volunia is the brainchild of search engineer Massimo Marchiori, credited with inspiring PageRank as we know and love it with his Hyper…
10 Keys to Ranking on Google & Bing During Breaking News Events [Study]
An evaluation of worldwide breaking news events, business breaking news, and local breaking news, reveals that the two major search engines treat…
Binary, Octal, Hexadecimal Google Easter Eggs
A trio of new Google Easter eggs display the number of results in the number system of the query. Search the terms…
This is ABUSE: How Search Can Help Prevent Date Rape
The “This is ABUSE” campaign targets physical and mental abuse, with the two most harrowing videos addressing date rape. Using search as…
Yandex Tries to Solidify Search Dominance, Keep Google Down in Russia
How has Yandex continued to hold off Google in Russia? Anton Popov, head of sales and marketing at Yandex, discusses Google vs.…
Google +1 Button Turns Red & Give Thanks For +1s
Google has made a couple of changes involving the +1 buttons. The first in an aesthetic change that will change the button's…
The Link Prospector’s Guide to the Tilde
Have you ever used the tilde operator in your link prospecting? This article comprises some early findings on experimenting with the tilde…
PPC Ad Optimization: 6 Top Elements to Test
Testing and optimizing ads is critical for successful companies. So with a myriad of available tools and education, what’s stopping us from…
Spreading Santorum Loses Its Frothy Spot Atop Google
Rick Santorum’s sticky spreading problem has dropped in Google’s SERPs, replaced (briefly) in the top organic spot by an even fouler Urban…
Yelp Reviews Aid Local Search Optimization on Apple Siri Results
The hypothesis: Yelp reviews are a primary optimization key for local listings in Siri. Here are the results for one experiment designed…