- 26
- articles
- 2010–2012
- on Search Engine Watch
- SEO
- most covered
Garrett French
2012
15 Helpful Link Building Tools
Using tools is a necessity for client link building. But how, why, when and who should use them? What follows…
Link Prospector’s Guide to the InAnchor Search Operator
At the prompting of a colleague I recently began experimenting with the "inanchor" advanced search operator for link prospecting. While…
How Limiting Your Google Queries Makes You a Better Link Prospector
There are three key ways to force usable, 20 result "segments" out of Google's insanely huge index: research phrases, advanced…
Link Equity Salvage: 7 Steps for Finding Your Long-Lost Links
Link equity salvage is the process of finding and redirecting your site's dead pages, folders, and subdomains that still have…
The Link Prospector’s Guide to the Tilde
Have you ever used the tilde operator in your link prospecting? This article comprises some early findings on experimenting with…
Beginner’s Guide to Link Prospecting Using Google Search
Google is a free, simple, and powerful tool that can quickly teach you about your market - and the art…
Broken Link Building for Content Promotion
I love link rot... and so should every marketer tasked with creating and or promoting high-utility content. Link rot is…
2011
Eric Ward Answers 10 Questions on BizDev Link Building
Time to stretch our link building brains into thinking more deeply about link building and its importance to business. Eric…
BizDev Link Building: 10 Questions with Ken McGaffin
Links are important for SEO, but links can also be turned into business development opportunities - which is why the…
The 7 Principles of Bulk Outreach for Link Building
Your task: to build lists of relevant prospects and their contact info, then create an offer that will get these…
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