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Radical LinkedIn B2B #PPC: Targeting Competitor’s Employees
A step-by-step LinkedIn PPC targeting tutorial to finger competitors' employees in a tight grid of job titles, geographic location, and places of…
Facebook Sponsored Stories: Turning Your Life into Ads
When you click your likes, post to pages, play your games and send your check-ins, apparently you gave brands a "word of…
Using Social Media to Boost Search Rankings
Social media can be used for more than branding, customer service, PR, and retention. It can also be used to support your…
Facebook Places: Fit for Local Search or Hype Incarnate?
Facebook Places will bring location check-ins to the mainstream, but will it be met with open arms or a collective "meh"?
Online Marketing Fundamentals For New Professionals, Part 2
A new crop of search marketers need to learn the fundamentals of our industry. Class is in session once again. Today's lesson:…
Marin Software Announces Applications for Managing Facebook Ads
Marin Software today announced advanced applications for Facebook Advertising at SES San Francisco. Marin Search Marketer now offers advertisers and agencies the…
Facebook PPC: Finally, True Demographic Targeting! (Part 2)
How to optimize for the best possible ROI in your Facebook PPC campaign.
Marin Software Raises $11.2 Mln To Boost Development
Paid search management company Marin Software said it raised $11.2 million in Series D financing through its capital investors — Amicus Capital,…
7 Things Agencies Hate About Facebook Social Ads
Facebook does several things wrong, preventing SEM agencies from experimenting further and becoming bigger spenders. Here are the seven most annoying things…
Seeing New Products and Services in the Expo Hall at SES New York 2010
One of the big reasons marketers go to trade shows is to see new products. Well, Jamie O’Donnell of SEO-PR visited the…