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Mobile

Google Launches GetMo Mobile Optimization Initiative in UK

Google says the UK GetMo campaign aims to provide webmasters and developers with tools for optimizing sites to run on mobile browsers. Based on…

By Shaun Nichols · 15 Mar 2012

Mobile

Google-Apple Search Deal Attracts FTC Attention

Google's position as the default search engine on Apple's mobile devices is drawing scrutiny from the U.S. FTC. Apple has been subpoenaed for information…

By Dan Worth · 15 Mar 2012

Industry

Google+ a Party No One Came to, Says Ex-Google Engineer

Google's former director of engineering has slammed life at the company under the leadership of Larry Page, accusing the company of losing its focus…

By Gareth Morgan · 14 Mar 2012

Industry

Google’s Search Quality Meeting Video: Where’s the Beef?

Google has released an "uncut" 8-minute video of a search quality meeting to show the process of how Google improves its search engine. However,…

By John Rampton · 14 Mar 2012

Industry

Akira Yoshizawa Google Logo Honors Grandfather of Origami

A colorful, origami-inspired logo appears on Google’s home page today, in honor of Akira Yoshizawa. Recognized as the “grandfather of modern origami,” Yoshizawa created…

By Miranda Miller · 14 Mar 2012

SEO

How to Train an SEO in 5 Days

Looking to train an SEO from scratch? This plan covers the key subjects and essential tools SEOs need to learn to use to ensure…

By Gareth Owen · 14 Mar 2012

Social

Bing Linked Pages Simpler than Google+ Author Markup

At first glance Bing Linked Pages sounds like an answer to Google's content authorship markup. However any resemblance is short lived as they do…

By Jonathan Allen · 14 Mar 2012

Industry

When Will Social Search Engine Volunia Deliver its Quantum Leap?

Volunia is the brainchild of search engineer Massimo Marchiori, credited with inspiring PageRank as we know and love it with his Hyper Search algorithm…

By Miranda Miller · 14 Mar 2012

SEO

SEO Services Buyer’s Guide: Key Components of a Work Agreement

A work agreement between your company and an outsourced SEO services provider helps to clarify the scope of the project, expectations, deliverables, payment terms…

By Miranda Miller · 14 Mar 2012

Industry

You Are Not in Control – #RIMC 2012 Highlights

Iceland President Ólafur Ragnar Grímsson on why social media has removed control from the few powerful leaders and media owners. Meanwhile, Eli Pariser warns…

By Nichola Stott · 14 Mar 2012

SEO

10 Keys to Ranking on Google & Bing During Breaking News Events [Study]

An evaluation of worldwide breaking news events, business breaking news, and local breaking news, reveals that the two major search engines treat results differently…

By Miranda Miller · 13 Mar 2012

PPC

Pruning an Overgrown PPC Campaign

Whether its overgrown ad groups, sickly keywords, unproductive keywords, overgrown ad copy tests, or a particular product or service is failing to thrive in…

By Melissa Mackey · 13 Mar 2012

Social

Social Ads Work For Google, Facebook

Social ads work. Google’s +1 button encourages more people to click on socially “enhanced” ads. For Facebook, social ads increases ad recall by 55…

By Danny Goodwin · 13 Mar 2012

PPC

Paid Search Spend Down 6.4% in Q4 2011 [Report]

Paid search was down 6.4 percent from the same period in 2010, led by pullbacks from the financial, insurance, and local sectors. For the…

By ClickZ Team · 13 Mar 2012

Social

Blogging Remains Popular, Impressive Growth Continues [Report]

Even if blogs don't have a big audience, combined they add reach to marketing campaigns. Women and moms dominate the blogosphere, which now includes…

By ClickZ Team · 13 Mar 2012

Industry

It’s Official: Yahoo Sues Facebook Over 10 Patents

The suit alleges that Facebook features, including the News Feed and video content ads, are based on Yahoo patents for social networking and online…

By Shaun Nichols · 13 Mar 2012

Industry

Binary, Octal, Hexadecimal Google Easter Eggs

A trio of new Google Easter eggs display the number of results in the number system of the query. Search the terms "binary", "octal",…

By Miranda Miller · 12 Mar 2012

Industry

Yahoo Search Share Sinks, Google, Bing Rise in February 2012

Yahoo’s slice of the U.S. search engine market continued to evaporate in February reaching a new low, according to comScore. Google and Bing both…

By Danny Goodwin · 12 Mar 2012

Industry

Script Your Own #SEOfilms for Linkdex to Win $250 at #SESNY

With only a week until SES New York, Linkdex have organized a fun little competition which gives you a chance to animate your "clients…

By Jonathan Allen · 12 Mar 2012

Video

Kony 2012: Lessons for Video Marketers

The phenomenal success of the “Kony 2012” film shatters some myths about viral videos and teaches some other important lessons for video marketers. While…

By Greg Jarboe · 12 Mar 2012