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Local

New Google Local Listings Carousel Showcases 7 Results Above the Fold

Google seems to be testing a new style of displaying local search results, such as restaurants, in a unique carousel style that allows a…

By Jennifer Slegg · 10 May 2013

Mobile

10 Killer Android Apps to Make Your Life Easier

Our phones have become the hub for much of our communications and a growing percentage of our productive work – and they can get…

By Nick Eubanks · 10 May 2013

Local

Yelp Optimization: How to Claim & Optimize Your Business Listing

With more than 100 million monthly unique visitors, Yelp is a great place for local businesses to gain visibility. This guide will show you…

By Amanda DiSilvestro · 10 May 2013

PPC

Google Shopping: 3 Lies Merchants Have Been Fed

Be careful when you're researching how to add products on Google Shopping, as many resources contain merchant best practices that are counter to Google…

By Mary Weinstein · 10 May 2013

Video

YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month

YouTube is launching a pilot program for a small group of partners that will offer paid channels on YouTube with subscription fees starting at…

By Greg Jarboe · 10 May 2013

PPC

Google Changes Shopping Feed Specifications

Google Shopping is finally unleashing the new feed specifications for merchants, including guidance for high resolution images and new attributes for merchants with product…

By Jennifer Slegg · 09 May 2013

Mobile

AdWords Ad Group Mobile Bid Adjustments Are Here

Ad group level mobile adjustments are now available in many Google AdWords enhanced campaign accounts, with more accounts being added. Another change is that…

By Jennifer Slegg · 09 May 2013

SEO

5 Ways You May Be Stuck In the “Good Ol’ Days” of SEO

Let's take a trip down memory lane and revisit some of those almost ancient SEO techniques, see what the current day equivalent might be,…

By Kristine Schachinger · 09 May 2013

Social

Which Social Network is Best for B2B Marketing?

Facebook, Twitter, LinkedIn, Google+, and YouTube all need to be in the toolbox of any serious B2B online marketer, but investing wholly in one…

By Jasmine Sandler · 09 May 2013

Content

3 Keys to Activating an Audience with Smarter Content

Effective content marketing should leverage tools and technologies that track and make actionable data relating to your audience (target vs. actual), content (forms and…

By Ben Straley · 09 May 2013

Mobile

Understanding the Multi-Channel Shopper

Gathering data across devices, channels, and sessions is imperative to predicting the most relevant content to present to mobile shoppers. Here are five distinct…

By Raj De Datta · 09 May 2013

Video

Google Defeated in Russian YouTube Censorship Case

A video flagged as illegal on YouTube by Russian governing bodies and taken down by Google was appealed in court, citing the censorship was…

By Jessica Lee · 08 May 2013

Analytics

Can This Data Analysis Predict Which Google Products Will Close Next?

Data analyzed by Gwern.net predicts the Google products that are safe for now – including Google search, AdWords, and News. Google Glass is only…

By Jessica Lee · 08 May 2013

Industry

Yahoo Wants Out of Microsoft Search Deal

Yahoo CEO Marissa Mayer has been trying to pull out of the agreement for almost a year. Mayer has already met with her previous…

By Rosalie Marshall · 08 May 2013

Video

YouTube’s Expanded Home Page Feed Offers Brands More Visibility

YouTube hopes new personalized feeds will encourage a new way to use the homepage and, therefore, more time spent watching videos. It means more…

By Sean Oconnell · 08 May 2013

Industry

Saul Bass Google Logo Celebrates Master of Movie Title Sequences

Today Google is honoring iconic graphic designer Saul Bass, famous for creating some of the best movie opening sequences in the late 1950s and…

By Jennifer Slegg · 08 May 2013

Local

Facebook Graph Search: Local Search Ranking Factors

Facebook Graph Search could be an important driver of new customers for local businesses as it continue to roll out. This post covers a…

By Glenn Gabe · 08 May 2013

Video

YouTube Launches Ads Leaderboard, Dancing Babies Claim Top Spot

In YouTube's first Ads Leaderboard for April 2013, Evian, Dove, and Kmart took the top three spots using dancing babies, powerful insights, and clever…

By Greg Jarboe · 08 May 2013

Social

How to Become a Content-Sharing Ninja

Sharing content with your audience is a great way to create awareness, show expertise, grow your brand, and create relationships. Any brand can use…

By Lisa Barone · 08 May 2013

Video

YouTube Maps Video Trends

YouTube's new Trends Map will be a valuable tool for marketers who want to keep up on trends and shares, especially when wanting to…

By Jennifer Slegg · 08 May 2013