- 8
- articles
- 2015–2019
- on Search Engine Watch
- SEO
- most covered
Rohan Ayyar
2019
Progressive web apps (PWAs) for SEO: Benefits, stats, examples
A PWA is a mobile-friendly website that behaves like an app but doesn’t need to be downloaded to be used.…
2018
How to move from keyword research to intent research
Behind every search is an intent – a need or want – for a product, service, or simply more information.…
2017
What were Google’s biggest search algorithm updates of 2016?
While we’re still piecing together lessons from last year's wins and losses, here is a visual and entertaining summary of…
Seven tools to help you run multichannel digital marketing campaigns
Faced with a constant deluge of information and brand messaging, it has become a necessity for companies to be in…
2016
Five tools to help you build a content-focused SEO campaign
Over the past decade, SEO has become an extremely viable marketing outlet that results in more qualified leads and ultimately,…
What will make your social audience click (if it’s not clickbait)?
Facebook is cracking down on clickbait. Again. So what will make your social media audience click now?
2015
How to use social media at every stage of the sales funnel
Many customers are using social media more than ever before and the challenge doesn’t stop at marketing.
How to persuade customers they can trust your content
Unlike a quick sale, trust takes time, effort and diligence to earn. There are several ways in which a business…