Search engines.
53% of Organic Search Clicks Go to First Link [Study]
When it comes to paid search, 55 percent of search engine results pages have ads. Although 61 percent of paid search ads…
Making Big Data Smart: A 360-Degree Online View of a Business
The lack of online business identity consistency via a universal repository is making it difficult for local search players to reap the…
Google Crisis Response: From Search Engine to Information Provider
SEW met the people behind Google Crisis Response at I/O 2012. The work of this small, relatively unknown, team is indicative of…
SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats
On the heels of yet another “SEOs are just gaming the system and taking advantage of poor users” article, it’s time to…
Top 10 High Impact Google AdWords Innovations to Watch Now
In the future world of Google AdWords, ads will contain dynamic features and ads will create themselves. Searchers can become more interactive…
Google Warns of Upcoming Exact Match Domain Algorithm Change
A tweet from Google’s head of web spam spells trouble for webmasters who have relied on keywords in their domain name to…
Twitter Ad Revenue Play: Now Allowing More Search Engine Indexing
Twitter made a change to their robots.txt file this month that will allow search engines like Google to crawl and index Twitter…
Google Birthday Doodle Gives Power to the Poople
By now, most Google users are accustomed to seeing Google celebrate the birthdays of famous artists, scientists, and holidays or events. Today,…
Google Rich Snippets Testing Tool Gets New Name, Design, Languages
Google announced changes to the rich snippets testing tool late last week, including new languages and a new name, the Structured Data…
Facebook Adding Search History to Activity Log
Facebook has announced that it will be rolling out a personal search history record within the Activity Log over the coming weeks,…