292
articles
2008–2016
on Search Engine Watch
SEO
most covered
Author

Jonathan Allen

Jonathan Allen is the President of Longneck & Thunderfoot, a brand publishing and digital marketing company. He is the former director of Search Engine Watch 2009-13), an AZBEE award winning blog on search engine marketing, and former co-founder of Moblog, a Webby, MEGAS, RTS award winning & BAFTA nominee, social network for amateur photographers and citizen journalists.

2016

Content

7 Timeless Reasons Why & How Content Goes Viral

So what makes content go viral? And what makes people participate in these phenomena?

02 Dec 2016

2013

Social

Do Second Screen Campaigns Have Marketing Potential on Twitter?

This small experiment shows that social media managers who engage in short bursts of live tweeting and curating conversations on…

01 Oct 2013

Industry

Google Chromebook Ads Popping Up on Chrome Start Pages

Google is advertising new Chromebooks to some users for $249. While the ad is unobtrusive and momentarily makes the start…

20 Feb 2013

Industry

Google Launches Zavers Digital Coupon Service

Google have launched a new digital coupon called Zavers. The coupon enables retailers and manufacturers to reward customers with coupons…

14 Jan 2013

Industry

iAcquire Please Stop Having Fun & Get Back to Work

iAcquire have posted a video to celebrate a unique year. After some high profile SEO hires such as Michael King,…

11 Jan 2013

Industry

SEMPO Launch Search Marketer Salary Survey for 2013

Search industry body, SEMPO, have launched their annual salary survey in conjunction with Search Engine Watch's (SEW) sister site ClickZ.…

10 Jan 2013

Industry

PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

Exactly a year ago today, you may have spotted the relaunch of HitTail; or you may have totally missed it.…

09 Jan 2013

2012

Analytics

Social Content Analytics: SEW’s Most Engaging Posts of 2012

By way of thanks to SEW's contributors for producing great content, we wanted to see if there is a reasonable…

20 Dec 2012

Analytics

Have You Had This Shopping Experience Recently?

Google Analytics posted a great little video to their YouTube channel today which provides a cautionary tale as to the…

13 Dec 2012

Video

Google’s Zeitgeist Video Gets You Right… There

If you were thinking of stabbing yourself in the eye after reading the data from Yahoo's 2012 search trends, we…

12 Dec 2012

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