mobile search.
Local Mobile Ad Revenues Forecast: $5 Billion by 2016
Mobile local ad revenues will grow to $5.01 billion in 2016. Meanwhile, mobile local search volume will intersect desktop local searches in…
How to Optimize Tablets vs. Smartphones
Although smartphones and tablets share many common attributes, they differ greatly as it relates to where the devices are used, what they…
Spring Forward with Search Strategies for Travel Marketers
We are quickly approaching the travel industry’s high season. Roughly 40 percent of the industry’s annual impression volume takes place between May…
New Google Privacy Policy Combines User Data From All Google Services
A new unified Google privacy policy is coming in March. The big change: Google clearly states that it will combine information from…
Googlebot for Smartphones & Some Useful Stats
Last week Google announced that Googlebot-Mobile now crawls with a smartphone user-agent in addition to previous feature phone users-agents. The new crawler…
Google Updates Movie & Image Search for Mobile Devices
Google has added some fancy features for the hyper-mobile. Those using a mobile device to search for movies will find movie information,…
One-Word Searches: Search Engines Doing More With Less
We’re seeing one-word search queries’ share of total search activity growing fast. Is this due to mobile search, Google Instant, or something…
Yahoo’s Shashi Seth on the Future of Search, Mobile & Structured Data
Whether Yahoo continues to see itself as a search company, it seems to have a clear strategy for the next few years:…
Mobile Landing Page Quality Now Affects AdWords Quality Score On Mobile Ads
Google has announced that mobile landing page quality will soon be a factor in quality score for mobile ads. Who benefits and…
Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search
Search engines be improvin' th' quality o' the'r results in a way that be helpin' t' fill th' void once created by…