Marketers.
Search Engine Strategies (SES) Offers SEM Training on November 5, 2009 and SES New York on March 23-25, 2010
New York, NY, October 20, 2009–With a savings of as much as $1495, Search Engine Strategies (SES) is offering marketers access to both New York search engine marketing…
Clearsaleing Offers Attribution Index to Help Allocate Marketing Budget
Clearsaleing has launched The American Attribution Index, designed to help online marketers allocate their marketing funds according to the most effective forms…
eZanga Launches Display Advertising Offering
Search and online advertising company eZanga has added display advertising to their offering. With the new addition, search marketers can maximize their…
Netmining’s New Ad Network Brings Optimization to Behavioral Ads
Netmining is a website optimization company that began in Europe. It was acquired by Innovation Interactive, parent company of 360i and SearchIgnite,…
Marin Software Adds Features, Experiences Client Growth in Tough Economy
Marin Software has added new features to its enterprise paid search management application, Marin Search Marketer. The new additions employ advanced ROI-based…
Search Spend Projected to Grow Despite Fears
The latest projections are showing that ad spend on search will continue to increase in the coming years. But those projections come…
A Modest Proposal: Technology in Search
Many times, clients have been wowed by technology, but later dissatisfied with the service and strategy they received. Those are the ones…
Display Ads, Social Media Marketing Grow Despite Obstacles
When the economy started going south, many expected mediums such as paid search to be the winners – if there were any…
Google Further Clarifies Nofollow and PageRank Sculpting
Earlier this month, Matt Cutts shared with search marketers that Google had begun treating nofollow differently, especially in regards to “PageRank sculpting,”…
Submit Your Entries for the 2009 Search Engine Watch Awards
Since 1997, Search Engine Watch (SEW) has been keeping marketers and site owners informed about the world of search engine marketing through…
Jennifer Laycock on Viral Marketing & Link Baiting – August 6 12 Noon EST
Learn the latest Viral Marketing and Link Baiting Strategies right from your desk; that’s right you do not even have to leave…
What’s In Your Travel Tool Bag? – Part 2
Are we just so mesmerized by the glitz and glam of the coolest, latest and greatest flavor of the day that we've…
Standards for SEO and SEM: The Time is Now
A process of identifying tactics and their associated risk levels could help newcomers better decide which path to take.
SEW Experts: Standards for SEO and SEM: The Time is Now
The question comes up often in search marketing circles: Is now the time for search engine marketing standards? In today’s SEM Crossfire…
SEW Experts: The TV Writers — And the Buzz — Are Back
Learning to use the tools we have before us is an integral part of online marketing success. In today’s Searching for Meaning…
How Search Marketing Slays Seasonality in Travel
Travel search marketing is killing seasonality. Why the best hotels and airlines dance on seasonality's grave.
Social Media Buzz Pocket Mining: The New Keyword Research
The fundamental premise of search marketing remains revolutionary and timeless. We research what people care about and market (organic and paid) directly…
UK search marketing survey goes live
Online publisher E-consultancy in conjunction with search agency Neutralize (**) are conducting follow up research to last year’s widely read 2007 UK…
Search Marketers Share Their 2008 Wish Lists
So far, we’ve shared some New Years resolutions, and predictions from several search marketers and social media marketers. I asked many of…
SEW Experts: Recession-Proof Your Business by Building Links
Can you feel the nervousness in the business community? Even search — the golden child of marketing — has been getting pushed…
1,000 Yahoo Layoffs and 4 Key Yahoo Trends for CEOs
Yahoo Panama posted a 20 percent improvement in RPS (Revenue Per Search) in Q4, following three consecutive revenue growth quarters. “Yahoo O&O”…
The New Age of Search Marketing
Consumer control rules search engine marketing decisions. SEM and SEO experts who ignore this reality do so at their own peril.
Google Position 6 Smack-Down: Filter, Penalty, or Bunk?
Since late December, best-of-breed search marketers have been chattering about a supposed and creepy “Position 6” Google SERPs punishment pattern where pages…
Measure Blog Success without Spending a Fortune
Search Marketers reach for blog style content management systems more and more these days for marketing applications. Free open source blogging software…
SEMPO State of the Search Marketing Industry Survey Now Open
SEMPO, the Search Engine Marketing Professional Organization, is once again gathering feedback from search marketers for its annual State of the Search…
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