Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,721 articles
Video

Google Play TV Shows, Movies, Music Debut on Google TV

Google has released its Play software and media service to the Google TV platform. The update will allow Google TV users to…

By Shaun Nichols · 12 Oct 2012

SEO

Google Panda & Penguin: A New Way for SEOs to Measure True Impact

How is the overall impact of a Google Panda or Penguin update/data refresh measured, beyond Google’s own numbers? PM Digital’s Clay Cazier…

By Miranda Miller · 11 Oct 2012

SEO

Why PageRank Doesn’t Matter

The signals Google uses are numerous and fluid. With over 200 signals used to rank a website, it's about balance. Chase one…

By Dave Davies · 11 Oct 2012

Social

5 Pieces of Damn Good Advice for Social Media Marketers

At the heart of things, social media marketing is about listening, learning, and communicating. If we can keep those things at the…

By Ron Schott · 11 Oct 2012

Social

Why Email Marketing Shouldn’t be an Ugly Stepchild

Email is an essential element in any modern small business marketing strategy. Once operationalized, small business owners will find that launching social,…

By Adam Stetzer · 11 Oct 2012

SEO

Google Updates Above the Fold Page Layout Algorithm

Google’s Matt Cutts has announced the first official update to January’s Page Layout algorithm, designed to reward sites with content, rather than…

By Miranda Miller · 10 Oct 2012

SEO

53% of Organic Search Clicks Go to First Link [Study]

When it comes to paid search, 55 percent of search engine results pages have ads. Although 61 percent of paid search ads…

By Miranda Miller · 10 Oct 2012

Analytics

4 Google Analytics Features You Probably Haven’t Used

With every new feature, Google Analytics becomes more powerful, but also more complex. Hidden in the nest of menus are 4 powerful…

By Alex Cohen · 10 Oct 2012

Content

How to Create an Editorial Calendar That Will Grow Your Audience

Editorial calendars can help content managers, SEO professionals, and businesses organize content and blog posts efficiently and develop a content machine that…

By Christina Zila · 10 Oct 2012

PPC

How & Why to Measure PPC Account Health

Are you wasting marketing dollars on queries that never convert? It’s time to find out. After conducting a good search account audit…

By Will Lin · 10 Oct 2012