Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

Google Disavow Links Tool Now Available

The long-awaited Google Disavow Links Tool is now available. Google’s Distinguished Engineer Matt Cutts announced the new Google Webmaster Tools feature today…

By Danny Goodwin · 16 Oct 2012

Industry

Google Expands Search Results to Include Calendar, Drive

Google has extended its Gmail search field trial to include results from Google Calendar and online documents applications in Google Drive, as…

By Madeline Bennett · 16 Oct 2012

Local

Structured Data First Steps: Adding Schema Location Markup to Your Website

Structured markup data and microformats are becoming extremely important. If you don’t start now, you're going to be behind. Here's how to…

By Carrie Hill · 16 Oct 2012

PPC

How to Structure Your AdWords Account for Optimal Split Tests

Split testing is a powerful way to trial two or more options for an element of your campaign and be reasonably confident…

By Alistair Dent · 16 Oct 2012

PPC

5 Myths About Search Data

The notion that Google owns all the data is just one of a number of myths about search data. Google is just…

By Ben Plomion · 16 Oct 2012

Industry

Animated “Little Nemo in Slumberland” Google Doodle for Comic Strip Anniversary

Google is celebrating the 107th anniversary of the Little Nemo in Slumberland comic strip with an interactive comic on their homepage. Watch…

By Miranda Miller · 15 Oct 2012

Analytics

How to Prove the Value of SEO in 10 Minutes

Want (or need) to convince others about the importance of organic search and SEO as a referrer of traffic, as well as…

By Josh Mccoy · 15 Oct 2012

SEO

9 Ways to Maximize AuthorRank – Focus on People, Not Metrics

With authors, it isn't just about the writing skills of an individual – it’s also about their social profile. Building a relevant/targeted…

By Kevin Gibbons · 15 Oct 2012

Content

The Demand for Extreme Differentiation in Your Content Strategy

We have all heard it said many times: "Content is king." In general, this statement is true, but it needs some qualification.…

By Eric Enge · 14 Oct 2012

PPC

Google Launches AdWords Credit Card for UK SMBs, Expands in U.S.

Google has extended the AdWords program that offers advertisers a credit card with rates of 8.99 to 18.99 percent. Now, SMBs in…

By Miranda Miller · 12 Oct 2012