Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

4 Steps to Take After a Google Manual Penalty is Removed

The same activities that were responsible for ascending to number one in the SERPs were also responsible for your manual penalty. So…

By Chuck Price · 14 Apr 2013

Industry

Google Launches Inactive Account Manager, a Digital Last Will & Testament

Google now lets users opt to delete their data upon their death. The Inactivity Account Manager allows users to have their data…

By James Dohnert · 12 Apr 2013

Industry

Will Google’s Proposed Search Fixes End EU Antitrust Case?

Google has presented a list of concessions in a bid to address the European Union's concerns and put an end to a…

By James Dohnert · 12 Apr 2013

Mobile

Mobile Marketing Conversion Optimization Tools & Code Tricks

Getting the mobile experience wrong can be deadly to your bottom line. Don't turn off customers with a bad mobile site and…

By Amman Badlani · 12 Apr 2013

Social

Streamlining Social Content Promotion

Because content has to be promoted and shared socially, creation can't occur in a procedural vacuum. These tips will help ensure that…

By Christina Zila · 12 Apr 2013

Content

9 Content Marketing Lessons From Tourism Australia

In this climate of economic uncertainty and risk-averse marketing, how did Tourism Australia manage to pull huge wins from their sun hats?…

By Salma Jafri · 11 Apr 2013

Local

International SEO Core Considerations

When expanding into a new market, it's critical to pick the right strategies to maximize your odds of success in the shortest…

By Dave Davies · 11 Apr 2013

Local

Social Search Concerns for National Multi-Location Brands

Developing a successful localized social media strategy can seem overwhelming, but by implementing these tips and seeking out a social CRM tool…

By Adam Dorfman · 11 Apr 2013

Industry

Google Fights Human Trafficking Using Big Data

Google has donated $3 million to three anti-trafficking advocacy groups. The project will bring together a variety of human trafficking hotlines to…

By James Dohnert · 11 Apr 2013

PPC

Keyword Planner, Flexible Bid Strategies Coming to AdWords Ahead of Enhanced Campaigns

Paul Feng from Google AdWords made a few key announcements during Hero Conf this week in Austin, Texas. In addition to Google's…

By Lisa Raehsler · 10 Apr 2013