Facebook.
Are You Ready for Google +1 Button Sharing into Circles?
Users can now share into their Google+ Circles directly from the +1 button. Now marketers can create niche broadcast channels on the social network. However, you'll need to…
Turntable.FM: Next on Marketers’ Playlists
Marketers should be paying attention to social music site Turntable.FM. Everybody else in the online consumer value chain will be on board…
Google+ Adds Real-Name Verification
As a way to ensure that neither celebrities nor public figures are being impersonated on Google+, Google has added a verification button…
Balancing Your Paid & Organic Keywords
Search plays a critical role in demand generation for any business, so why not have as many listings as possible in the…
Searcher Demographics – We Are What We Search
Whether it’s Google+ vs. Facebook, Android vs. iPhone, or Red Sox vs. Yankees, searcher demographics can be valuable for your business and…
Google Panda Update Hits Europe: Which Sites Rose & Fell in Germany, France, Austria
Google's Panda update has now launched around the world in all but three languages. Here’s a look at some new statistics showing…
StumbleUpon Starts Exploring, Looking More Like Search
The StumbleUpon random website browser has become a popular way to explore the web, having won more than 15 million loyal users.…
Bing Shopping Adds 7 New Features to Improve Searching, Sharing
Bing is continuing its commitment to an intuitive and comprehensive shopping interface with a large lineup of extra features on Bing Shopping.…
German State Bans Facebook Pages, Like Buttons
A privacy organization in the northern German state of Schleswig-Holstein has demanded local websites remove their Facebook Pages and take off any…
2 Books Offer Killer Social PR, Facebook Ad Tactics
If the social media book fits; buy it, download it, read it and share it. This summer two noteworthy books hit the…
Leveraging Facebook Ads for Obscure Charity Donations
How to target the right people for donations to three hypothetical charities: a religion-focused Islamic charity with an English-speaking international focus; a…
Launch of Google+ Games Heats Up Social Gaming Battle With Facebook
Google+ has added its first 16 games. The good news for developers is that Google is only taking a 5 percent commission,…
The Name Game: Display Names and the Law Of Unintended Consequences
The Lab's new name game has hardly been a ringing success. People really don't like it when you mess with their choices…
Hey, Facebook: Not Liking the Group by Topic Feature or Seeing Strangers In My Top News Feed
Earlier this week Facebook rolled out a clunky “grouping” feature, which lumps together any mention of a topic (say Google, for example).…
Twitter Adds @User, Activity Tabs, New Reply Feature
Twitter is adding an @User tab, Activity tab, and the ability to tweet to any user from their profile page. These features…
Who Uses Search Engines? 92% of Adult U.S. Internet Users [Study]
A survey from Pew Internet indicates that search engine usage is the top way people spend time online – 59 percent of…
Yahoo Launches Enhanced Image Search
Yahoo has released a new image search that matches recent enhancement to Google and Bing. Yahoo's new image presentation also allows for…
Survey Predicts Google+ Will Pass Twitter, LinkedIn in 2012
Just a month after Google+'s launch, the social site has gained immense momentum. A survey from YouGov shows that Google+ is likely…
SEO Creates Google+ “Share” Button For Websites
When Google+ launched, many were disappointed to discover that Google didn’t offer an option similar to Facebook or Twitter that allows you…
How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips
Planning and learning about the different platforms, options, and dynamics will determine success in the LBM world. As location-aware apps multiply like…
Facebook’s News Feed May Drop Filter & Add Functions
Facebook may be toying with a remake of their News Feed that exposes users to a dramatically higher level of content while…
Google Realtime Search Returning With Google+
Google shut down its Realtime Search feature in July after failing to reach a new deal with Twitter. The company has confirmed,…
Facebook Shows Broad Lead in Social Advertising Preference
Two studies show that Facebook is the preferred choice in social advertising by a broad margin. However, digital advertising on the whole…
7 Reasons Why Bing Is Here to Stay
Despite public criticism for losses posted by Microsoft's Bing, some of which even extended to calling for CEO Steve Ballmer to be…
Creating YouTube Ads Worth Spreading
It isn’t enough to make video ads that get views. You also need to create video content that generates passion, intensity, motivated…
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