DoubleClick.
SEMPO Nominees for Board of Directors
SEMPO, the Search Engine Marketing Professional Organization, has announced the nominees for its 2008 board of directors. The 2008 board will consist…
Highlights from the SEW Blog: January 21-25, 2008
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Inside AdWords and Contextual Advertising: The Tipping Point
Once the ugly stepchild of online ads, contextual advertising has shed its "remnant inventory" reputation. Here's what you need to know now.
Search Headlines & Links: January 24, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google AdWords Beta Testing Demographic Bidding
Seems Google is taking advantage of some of the DoubleClick features already. Demographic bidding is now being beta tested, according to the…
SEMDirector Rebrands as Covario In Race for Interactive Advertising Platform
Search engine marketing technology firm SEMDirector today rebranded as Covario to reflect the depth and breadth of its performance management technologies. Covario’s…
SEO.edu: Can You Learn SEO From a Book? – Part 3
The 4 PRs of search engine blogs (press releases, product releases, proper rules, PageRank) won't solve SEO problems. Where SEO Pros find…
Norman Mailer On Google
Norman Mailer died at 84 this year, only months after the publication of his latest book, On God, a brilliant dialogue about…
FTC approves Google’s acquisition of DoubleClick
The U.S. Federal Trade Commission (FTC) has formally approved Google’s proposed acquisition of DoubleClick, according to an announcement by Google this morning.…
Is Google The Borg or Big Brother
Google is growing and the question of whether or not it has become too invasive (or persuasive) is one that needs to…