Bing.
Financial Services PPC Ad Copy Breakdown [Study]
A new Bing Ads analysis provides insights into sub-verticals like banking, auto insurance, credit cards and health insurance. Here are a few…
Retail Paid Search Competition Heats Up with New Entrants
Advertisers that focus their PPC efforts can gain in the rankings relative to other competitors, as was demonstrated in 2012 by new,…
Yahoo Search Results Get a Google-Inspired Redesign
Taking some inspiration from Google, Yahoo's search results have gotten a makeover. Yahoo unveiled its brand new look today – one that…
2 Underutilized Opportunities for Schema on Your Website
Want to make your website's listing stand out from others within increasingly limited search engine real estate? Two schema.org protocols – breadcrumbs…
Is it Time to Take a Machete to Your SEO Strategy?
Has your site been subject to a steady decline in organic search traffic? Or even hit by a penalty? Either of these…
New Bing Integrated Search App Coming With Windows 8.1
New features are coming in Windows 8.1. Once such feature is a new global search, powered by Bing that provides a "view…
Bing Launches Sitemap Plugin, Ads Traffic Quality Center, News Carousels
Bing has been busy in recent days. The search engine has announced that the Bing Sitemap Plugin is out of beta. Bing…
A Preview of Bing Ads’ Keyword Distribution Graph
The Bing Ads Keyword Distribution Graph takes data filtering and slicing to a new and visual level. It lets you identify low…
Social Strategy for Regulated Industries
Brands in financial services, insurance, health care and other highly regulated industries must adopt compliant social media strategy and processes or risk…
Google’s Search Market Share Drops as Bing Passes 17%
Google's search market share dropped slightly once again (from March’s 67.1 percent to 66.5 percent), with Bing and Yahoo slightly edging up.…