Google.
Google Doodle Honors Schrödinger’s Cat Creator Erwin Schrödinger
Today's Google Doodle celebrates the birthday of Erwin Schrödinger, a Nobel Prize winning Austrian quantum physicist. He is most notably famous for a thought experiment called Schrödinger's cat,…
A Brief History of Google Search, as Demonstrated by Stephen Colbert
As Google continues its worldwide dominance of search, we take a quick glance at the major events since a couple of kids…
Google Puts Local Ads on the Maps App
For local businesses wanting to advertise, Google has announced that relevant ads will appear to users after they perform a search, placed…
Local Search: How to Rank on Google in 2013 [Survey]
Moz has released the 2013 Local Search Ranking Factors. When it comes to overall ranking factors, page place signals are considered the…
Google Webmaster Tools Adds Manual Actions Viewer to Show When Your Site is Penalized
For some time now, Google has been sending notifications to site owners about manual webspam actions. But now site owners can check…
Google Issues New Mobile Speed Guidelines, Updates PageSpeed Insights Tool
If you have websites that are getting more mobile traffic, yet are either slow to load or not properly optimized, Google is…
Matt Cutts on How to Deal with Harmful Backlinks: Just Do a Disavow
Many webmaster fear low-quality links could hurt their Google traffic and rankings. So if webmasters are following the proper steps on bad…
10 Google Analytics Custom Events That Track the Untrackable
Custom events require equal parts strategy and technical know-how, and will unearth troves of user engagement and conversion data. Here's a guide…
12 Ways to Optimize Press Releases & Avoid Google Penalties
Google now calls links in press releases "unnatural" and is mandating nofollowing them. Even though Google took away the anchor text links…
What Does Google’s Link Schemes Update Mean for Guest Posting?
Google's new stance on guest posts tells us what we already know about creating good content. We have to play it smart.…
Google Searches Show ’90s Fashion is Back in Style
Love the '90s? They're back, baby! Searches for many of the popular styles of 1990s are up significantly this year, and some…
Google Webmaster Tools Search Query Data is Accurate (and Valuable)
There is a widespread belief that Google Webmaster Tool search query can be dismissed as worthless and inaccurate. Wrong. Downloading, categorizing, and…
From Rank to Revenue: Qualitative & Quantitative Earned Media
Rank, although an important metric, can become confusing and seemingly meaningless for the CMO who also needs to see revenue related to…
Android Device Manager Finds Your Lost or Stolen Smartphone
The Android Device Manager feature, which is similar to Apple's Find My iPhone app, lets users of Android smartphones and tablets locate…
Google Highlights In-Depth Articles in Search Results
Google has introduced a new feature where searchers can sometimes find results tagged under the title "In-depth articles", which appear in a…
Matt Cutts on Google’s International Spam-Fighting Efforts
Google engineers fight spam in 40 different languages throughout the world, according to Matt Cutts, but English search spam in the U.S.…
Google Panda, Penguin & Phantom: 3 Recovery Examples
Google confirmed the rollout of the latest Panda update last month and many webmasters recovered at various levels. This post provides three…
Integrated PPC: A Mind Meld Across Online Marketing Tactics
Incorporating PPC advertising into other media to reach organizational goals is becoming an expectation among savvy online marketers. Here's how you can…
There is No ‘New SEO’ – Just a New Fad!
SEO is search engine optimization, period. Channels may come and go or rise and fall in popularity, but that doesn't change what…
Website Launch Checklist: 25 Things to Test Before Your Site Goes Live
Testing a new website may seem overwhelming, but there are things every team member can do to assist in the pre-launch process.…
How to Train a Link Builder From Scratch
Link building is hard work. But you can teach individuals with the right skills and work ethic to become an awesome link…
SEO for Google+ Profiles, Pages, Local, Communities & Updates
Want to maximize your visibility in Google's search results? This Google+ SEO guide explains how to optimize your profile, page, local, communities,…
Attorneys File RICO Lawsuit Against Law Firm Marketing Company for Spammy SEO Practices
SEO company The Rainmaker Institute, which markets its services to law firms and bills itself as a "law firm marketing provider", is…
Google Integrates 3 Tools Into New Display Planner
Google AdWords has launched the new Google Display Planner, which is a combination of three long-time AdWords tools: the Contextual Targeting Tool,…
Need a Timer? Use Google
Google has a new fun tool. If you ever need a quick online timer, now you can type a specific search query…
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