Google.
Les Paul Google Guitar Logo Lets You Play, Record & Share
Google today is paying tribute to legendary musician and innovator Les Paul with an interactive logo that lets you play a virtual guitar, record it, and then share…
InboundWriter Review: Content Optimization Made Easy
InboundWriter allows authors to focus on writing content, producing better quality content, and better keyword placements for maximizing search traffic. Whilst writing,…
Google Pilots an Analytics-Webmaster Integration
Google has launched a limited pilot program that integrates data and tools from both Webmaster Tools and Analytics. For example, organic search…
Getting Creative With SEO
One of the biggest topics in SEO right now is ‘social’ SEO – the idea that the more people engage with your…
Top 5 International Link Building Blunders
There are many ways to get international links. Like anything when it comes to link building, it isn't easy. If you know…
3 Ways to Use Data to Advance Your Search Performance
Search marketers are lucky. Really, we are. We get to work in a medium where we have access to real-time data and…
The 1970’s Just Called. They Want Their Internet Back.
The numerical format of IP addresses limited it to 4.3 billion combinations. Once deemed more than sufficient, the growing need for Internet…
Google Music Beta Widens Launch To Mixed Reviews, Apple Counters With iCloud
Google sent out invites to Music Beta - their new cloud-based music service they announced during Google I/O last month. Meanwhile, Apple,…
Gmail Phishing Attack: China Cries Slander
The Chinese government claims Google is using an attempted targeted Gmail phishing scam as a “political tool for slandering other countries,” according…
Something Social This Way Comes
Almost every Google product, property, and mechanism is social. Search is the conduit to social properties and content, such as YouTube videos…
The Panda Enigma: An Overview of Major SEO Factors
Google’s Panda algorithm is an enigma, a paradox. On one hand, it has devastated many web-based businesses. That is not a trivial…
Richard Scarry Gets Google Doodle On 92nd Birthday
Popular children's author Richard Scarry - born June 5, 1919 and died April 30, 1994 - received the cyber equivalent of a…
Google +1 Increases CTR in Organic SERPs, Ranking Boost Likely [Study]
Dutch company, SEO Effect, conducted an experiment in using Google +1 to augment search rankings. Collaborating with 70 account holders, they set…
Google, Bing and Yahoo Sitting in a Tree, S-C-H-E-M-I-N-G
In a joint move, Google, Bing and Yahoo! have announced they will work together in a combined effort to create standardized tags…
Google Offers and Payments: It’s all about Search
If you’ve been awake for any of the past 48 hours, you probably heard about Google’s new Offers product. And you’ve likely…
Social Content Seeding for SEO
Social media budgets often takes a backseat to search. After all, it’s easier to measure the ROI of search, so marketers see…
Google & Bing Social Search Brand Strategies
It’s important to examine how Google and Bing’s social efforts may affect your brand. How do social signals, referral traffic, and conversions…
Gifting Online & Offline: A Seasonal Analysis
The next time you’re shopping online and moving toward checkout, pause and think about the gift wrapping option. Your gift recipient gets…
Analytics Tips for Setting up Google +1
Google's +1 button is now officially here. In a low-key blog post, Google simply announced that the button has launched in partnership…
Eric Schmidt on Search Result Answers, Social Failures & Google Offers Launch
During an interview last night with Google’s Executive Chairman Eric Schmidt at the D9 Conference, questions from Walt Mossberg and Kara Swisher…
Can Google Correlate Be Used as a PPC Tool?
Google have released a tool that enables you to investigate and compare correlations of search volumes across different terms over time. Could…
Google Analytics Tutorial: Determining Social Media ROI
In an effort to come to a better understanding of just what social media is worth, it’s important to actually segment out…
Google +1 Website Button To Launch Tomorrow
After a TechCrunch leak, it has been confirmed that Google +1 will launch tomorrow (June 1st). Webmasters will be readying themselves to…
What SEMs Can Learn From Google AdWords Tests & Changes
Since earlier this year, Google appears to be putting a lot of emphasis on testing the way ad copy is displayed to…
Winning Multinational eCommerce SEO Strategies
Ecommerce lives and dies on its conversion rate. Get the three key areas covered here right, and you'll be able to conquer…
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