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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

Internal Linking, the Other Linking

In a search, where linking is all the rage, we forget that just as important are the links we maintain internally on our sites. A great inbound link…

By Josh Mccoy · 02 Apr 2012

Industry

Google April Fools’ Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

For Google, April Fools Day is the annual launch day for a slew of gag products and hoax services you’ll likely never…

By Danny Goodwin · 01 Apr 2012

Industry

Why Vegas is a True Start-Up City #VegasTech

VegasTech is technepreneursim at its best. Every part of the city is touched in some way by this new spirit. And in…

By Kristine Schachinger · 31 Mar 2012

Mobile

Google to Sell Android Tablets via New Online Store?

Google will reportedly launch a new budget Nexus Tablet aimed at the same market as Amazon's Kindle Fire. Google may launch its…

By Alastair Stevenson · 31 Mar 2012

Industry

Oracle Rejects Google’s $3 Million Offer to Settle Patent Dispute

Google offered Oracle $3 million plus less than 1 percent of its Android's revenue in the hopes of avoiding a trial over…

By Rosalie Marshall · 31 Mar 2012

Industry

Google Campus Opens to London Startup Tech Companies

Google says the goal of the project is to create a central meeting point for London's booming tech startup community. As well…

By Alastair Stevenson · 31 Mar 2012

Social

63 Free (or Almost Free) Ways to Market Your Business

We’ve dug deep into our bag of marketing tactics from over the years to pulled together 63 free (or almost free) marketing…

By Ken Lyons · 30 Mar 2012

Mobile

Local Mobile Ad Revenues Forecast: $5 Billion by 2016

Mobile local ad revenues will grow to $5.01 billion in 2016. Meanwhile, mobile local search volume will intersect desktop local searches in…

By Michael Boland · 30 Mar 2012

Industry

Google Spent $213 Million Advertising its Products in 2011

The online giant is spending enormous amounts of money on TV, magazine, and newspaper ads to promote Google+, Chrome, and other products.…

By John Rampton · 30 Mar 2012

Industry

Google Account Activity Offers Monthly Reports of Your Google Usage

Users who sign up to Google's new Account Activity tool will get monthly reports on the number of emails sent and received…

By Gareth Morgan · 29 Mar 2012

SEO

How to Find Profitable Keywords For Your Website

Keyword research is the most important step in the SEO process. Targeting the wrong keywords or keywords in the wrong order can…

By Dave Davies · 29 Mar 2012

PPC

Adding Negatives: How to Filter Out Bad Paid Search Clicks & Prospects

At every stage of the process, your goal is to exclude the people who are never going to convert, thus saving money.…

By Alex Cohen · 29 Mar 2012

PPC

How to Build a Keyword Discovery Machine Using AdWords

Want to leverage Google's query association mapping to your advantage in your AdWords campaign so that Google discovers profitable keywords for you?…

By Cooper Pickett · 29 Mar 2012

PPC

Google AdWords Adds Status Insights to Help Diagnose Ads Faster

Google recently announced the addition of a status insights icon to the Ads tab. This new feature provides visibility into the approval…

By John Rampton · 28 Mar 2012

SEO

Google Cracking Down on “Unnatural” Links, Deindexing Blog Networks

Google Webmaster Tools is warning users that they’ve fallen from Google’s graces and should be on the lookout for “artificial or unnatural…

By Miranda Miller · 28 Mar 2012

Content

How to Create Great Content Without Causing Too Much Controversy

When it comes to optimization, links equal power. Some bloggers and businesses don't care how they get these links. But quality content…

By Kevin Gibbons · 28 Mar 2012

SEO

Dark Side of the Links: It’s All Fun & Games ‘Til Google Catches On

The most prudent linking strategist will develop several different types of strategies, some purely to appeal to the search engines, others far…

By Eric Ward · 28 Mar 2012

Mobile

Mobile to Account for 25% of Paid Search Clicks on Google in 2012 [Study]

Tablets and smartphones offer huge opportunity for advertisers, boasting lower costs per click and conversion with higher click-through rates. A new study…

By Miranda Miller · 28 Mar 2012

Mobile

SEO & PPC: The Comprehensive Starting Points for Driving Mobile Traffic

How do you take the concept of mobile marketing and make it actionable and profitable? Driving Mobile Traffic: SEO & PPC at…

By Derek Edmond · 28 Mar 2012

Industry

UK MPs Threaten Legislative Wrath if Google Doesn’t Censor Search Results

MPs on the joint committee investigating privacy and injunctions aren't unconvinced by evidence presented by Google that introducing filtering technology is impractical…

By Gareth Morgan · 28 Mar 2012

Industry

SEOMoz Launches 2012 Industry Survey

Attention marketers: If your job includes SEO, social media, content, and organic/inbound marketing, then SEOmoz wants you to take their 2012 industry…

By Danny Goodwin · 27 Mar 2012

Industry

Encrypted Google Search by Default Coming to Firefox

Mozilla has announced they will enable HTTPS by default in their Firefox web browser for all Google searches, taking the stoppage of…

By Miranda Miller · 27 Mar 2012

SEO

How the Web Uses Anchor Text in Links [Study]

Examining how a broad selection of websites have implemented anchor text across their websites, looking at more than 100,000 links across e-commerce…

By Nathan Safran · 27 Mar 2012

Industry

Google Reviews Japanese Court Order Demanding Removal of Autocomplete Terms

A plaintiff claims to have lost his job and suffered great humiliation at the hands of Google, which displays more than 10,000…

By Miranda Miller · 27 Mar 2012

Industry

Google Patents Ads Based on Environmental Conditions

Background noise, rain, snow, temperature, humidity, light and other environmental factors could one day affect the Google ads you see. Google just…

By John Rampton · 27 Mar 2012

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