Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates

Many of the 65 algorithmic and search changes Google made in August and September were related to local search results, snippets and sitelinks, and producing better results based…

By Miranda Miller · 05 Oct 2012

SEO

Google’s Knowledge Graph: Implications for Search & SEO

The Knowledge Graph is not only transforming Google but it is paving the way to transform the approach towards SEO. Here are…

By Bharati Ahuja · 05 Oct 2012

SEO

Website Traffic Down? Might Be Google EMD Update, Might Be New Panda Update

Google has confirmed that a Panda update rolled out almost simultaneously with their recent Exact Match Domain update, causing much confusion amongst…

By Miranda Miller · 04 Oct 2012

SEO

SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats

On the heels of yet another “SEOs are just gaming the system and taking advantage of poor users” article, it’s time to…

By Kristine Schachinger · 04 Oct 2012

SEO

Inside Google Search Updates

It’s important to remember that some of the biggest changes in Google search results were not named all named after animals. As…

By P J Fusco · 04 Oct 2012

Industry

Google Warns of State-Sponsored Cyber Attacks

Search giant Google has begun warning users that their accounts could be at risk from government-organized cyber-attacks as the firm looks to…

By Dan Worth · 04 Oct 2012

Video

AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

According to comScore, YouTube's parent company, Google, and AOL are the two largest video content properties by number of video streams per…

By Greg Jarboe · 03 Oct 2012

PPC

Top 10 High Impact Google AdWords Innovations to Watch Now

In the future world of Google AdWords, ads will contain dynamic features and ads will create themselves. Searchers can become more interactive…

By Lisa Raehsler · 03 Oct 2012

PPC

Why Quality Score is One of the Least Important AdWords Metrics

Advertisers spend way too much time and energy trying tricks to increase their quality score in the hopes of reducing cost per…

By Howard Jacobson · 03 Oct 2012

Analytics

How to Measure File Downloads Using Events & Virtual Pageviews in Google Analytics

If one of your goals is to have a website visitor download a file, such as a PDF, then you have two…

By Thom Craver · 03 Oct 2012

Mobile

Google Passes Microsoft to Become 2nd Largest Tech Company

Some analysts think the news is related to a shift from Microsoft's dominated PC industry, where users relied on software running on…

By Lee Bell · 03 Oct 2012

Analytics

Google Tag Manager Helps You Sort Out Code Overload

Google Tag Manager, a free new tool from Google, helps you organize all your tags into one slick piece of JavaScript code.…

By Thom Craver · 02 Oct 2012

SEO

Google Warns of Upcoming Exact Match Domain Algorithm Change

A tweet from Google’s head of web spam spells trouble for webmasters who have relied on keywords in their domain name to…

By Miranda Miller · 02 Oct 2012

PPC

What You Need to Know About Google’s Sitelink Policy Update

Google will soon enforce an existing policy regarding sitelink usage. The policy states that each sitelink within a campaign needs to link…

By Joseph Kerschbaum · 02 Oct 2012

Industry

Google Shutting Down AdSense for Feeds, Classic Plus, More Services

Google announced that it is closing down more of its services, bringing the total for the year to 60. Closing down now…

By Dave Neal · 02 Oct 2012

Industry

Gmail Users in Iran Regain Access to Accounts

The unblocking of Gmail marks a quick end to the government sanctioned block of Google's email service. Officials have reported that the…

By James Dohnert · 02 Oct 2012

Analytics

Google Trends and Insights for Search Become One Mobile-Friendly Service

A Google Trends update gives the tool a new interface and incorporates features from Insights for Search, which has been bundled into…

By Miranda Miller · 01 Oct 2012

PPC

Why Paid Search for B2B Companies is Dead (or Dying)

PPC of late has trended down on all questions related to effectiveness, budget and usage, and trended up on likelihood to be…

By Uri Bar Joseph · 01 Oct 2012

PPC

Google AdWords Support Driving You Bonkers? 3 Common Google Shopping Issues Debunked

Now that October is finally here, the fall shift to paid Google Shopping has many online merchants scrambling to create their Product…

By Mary Weinstein · 01 Oct 2012

Mobile

Is AdMob the Next Big Thing for Performance Marketers?

As Google integrated the offering into AdWords, more flexibility and many more targeting options became available that would suggest that it's at…

By Marc Poirier · 01 Oct 2012

Mobile

Apple: Sorry About Our Maps, Use Google or Bing Maps Instead

Apple CEO Tim Cook has issued a rare apology, admitting that its new Maps tool with iOS 6 isn't good enough. Cook…

By Dan Worth · 28 Sep 2012

PPC

Google Launches Remarketing in Search in Beta

Remarketing is a proven tactic for increasing performance. Paid search is a highly effective and efficient marketing channel. Google is now combining…

By Ted Rooke · 28 Sep 2012

Mobile

The Growing Importance of International Mobile Search

For a long time English has reigned as the most commonly used language of the Internet. But it only represents just over…

By Christian Arno · 28 Sep 2012

Industry

Rupert Murdoch Outfoxed? Google Can Resume ‘Stealing’ His Content

Media magnate Rupert Murdoch has reportedly backed down from blocking Google and says that he will let tje search engine index his…

By Dave Neal · 28 Sep 2012

Industry

Google Bringing Wind-Powered Data Center to Oklahoma

The search giant has signed an agreement to use 48 MW of wind energy from the Canadian Hills Wind Project for its…

By James Dohnert · 27 Sep 2012

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