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SEW Experts: Is Your SEM Truly Looking at Search Holistically?
To achieve SERP nirvana, your search engine optimization and paid search efforts must have the same goal. In today’s Search Marketing Crossfire column, “Is…
SEW Experts: The New Era of Travel Affiliate Marketing
As the travel segment gets increasing crowded, and the major online travel agencies continue to build brand identity, the race to leverage new opportunities…
Google CEO Calls Internet “Cesspool”
Google CEO Eric Schmidt must love controversy. In a speech to magazine executives Wednesday he called the internet “a cesspool”, AdAge reported. I don’t…
SearchDay | My Wife, the Editor
Today's search engine marketing news and opinion: My Wife, the Editor; MySpace for Online Learning and Marketing Tools; Search Engines Top Source for Local…
Google Stock Downgraded to Hold; Local.com Authorizes Stock Repurchase Program
Soleil Securities has downgraded Google stock (GOOG) from “buy” to “hold.” Their reasoning is that ad-driven companies will see a slowdown to the weak…
New Toolbar Makes Searching Content Easier
ChunkIt is a new search toolbar that bills itself as an x-ray for search. What it does is search your choice of the “big…
Search Engines Top Source for Local Search
When it comes to conducting a local search, where do people begin their searches? This is the topic of a recent survey conducted by…
AdWords Editor Version 6.5 Released
The new AdWords Editor Version 6.5 has been released and it includes the following updates: A new Keyword Opportunities tool Horizontal scrolling in the…
Yahoo Rebrands IndexTools as Web Analytics; Launches Limited Release
Last April, Yahoo acquired web analytics company IndexTools and indicated that the enterprise version would be made available for free. This week, Yahoo is…
My Wife, the Editor
Editor of any kind of publication -- machining, food, scientific equipment -- is an underground ruling class that very few average people know about.…
MySpace for Online Learning and Marketing Tools
While some schools eschew the idea of MySpace in the classroom, other curricula embrace social media. If you can pull the aptitude and savvy…
SEW Experts: My Wife, the Editor
Editor of any kind of publication — machining, food, scientific equipment — is an underground ruling class that very few average people know about.…
SEW Experts: MySpace for Online Learning and Marketing Tools
While some schools eschew the idea of MySpace in the classroom, other curricula embrace social media. In today’s SEM.edu column, “MySpace for Online Learning…
SearchDay | SEO Link Building Fundamentals
Today's search engine marketing news and opinion: SEO Link Building Fundamentals; Live Search now Live on Facebook; YouTube, Now with Click-to-Buy; and more.
SEO Link Building Fundamentals
Link building is often a slow and arduous process that unfolds over a long period of time. But the rewards are large and it's…
YouTube, Now with Click-to-Buy
YouTube has begun placing click-to-buy links beneath videos. This is the beginning of a greater plan to offer YouTube as an e-commerce platform to…
Live Search now Live on Facebook
In July, Microsoft and Facebook announced an expansion of their existing partnership to include Live Search on the social network. Today, that plan has…
Federated Media Revamps Self-Service Ad Platform
Federated Media has unveiled and launched a revamped version of their self-service advertising platform. Here’s what to expect with the update: Transparent site lists…
SEW Experts: SEO Link Building Fundamentals
Link building is often a slow and arduous process that unfolds over a long period of time. But the rewards are large and it’s…
SearchDay | What You Need to Know Before Committing to SEO
Today's search engine marketing news and opinion: What You Need to Know Before Committing to SEO; Google's Algorithm is Shifting; Simple Text Ads are…