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Video

YouTube Latest to Launch URL Shortening Service

Last week, Google launched its own URL shortening service, Facebook began testing its own and bit.ly began offering private label URL shortening services to…

By Nathania Johnson · 21 Dec 2009

SEO

What is social media? Brian Boland, Facebook, elaborates at SES Chicago 2009

What is social media? When Chris Shipley announced BlogOn 2004, social media meant blogging and social networking. Today, the term has expanded to also…

By Greg Jarboe · 21 Dec 2009

Video

Does the Sound of Your Voice Impact Conversions?

People often use professional talent to record the script for a demo video. These voiceovers can add credibility and using the right voice can…

By Bryan Eisenberg · 21 Dec 2009

Social

Customer Service in Social Media

By participating the right way in social media, you can set yourself up for some great rewards. Being in the right place, at the…

By Liana Li Evans · 21 Dec 2009

PPC

eBay Selects Click Forensics to Fight Click Fraud

eBay has tapped Click Forensics to help them fight fraudulent clicks and low quality traffic on their site. “It is crucial that we deliver…

By Nathania Johnson · 21 Dec 2009

Analytics

Last Tuesday Sets Online Shopping Record, Breaking the $900 Million Mark

Experts were predicting that last Monday, December 14 would be “Green Monday” or the biggest online shopping day of the year. But things got…

By Nathania Johnson · 21 Dec 2009

Analytics

Shoppers Finding Best Deals Online

Recent data released by Performics may shed light on some of the trends we’re seeing in online shopping this holiday season. Their study was…

By Nathania Johnson · 20 Dec 2009

Industry

Search Industry: Best of the Decade

This decade saw Google, Facebook, and YouTube thrive, as well as many ups and downs. What's next for the search industry?

By Frank Watson · 18 Dec 2009

Local

Focusing Your Message from National to Local, Part 2

How to parse out responsibilities for social media and set up a measurement dashboard for comparing local and national results.

By Gregg Stewart · 18 Dec 2009

Industry

Dictionary.com Names Shravan Goli as President

Shravan Goli will be heading up Dictionary.com after spending time at a couple of Ask.com competitors. Goli held several management-level roles at Yahoo! and…

By Nathania Johnson · 18 Dec 2009

Industry

Google Updates Transliteration Tool; Adds One-Click Translation to Sites

Trying to type a non-Roman language such as Hindi or Russian on a Roman keyboard is not easy. That’s because such languages use characters…

By Nathania Johnson · 18 Dec 2009

Industry

What is Google Guru?

Google Blogoscoped has found a curious listing in the Google Products page. On the right hand side, under “Communicate, show, and share” is a…

By Nathania Johnson · 18 Dec 2009

Development

Google Tool Shows How Your Site Appears in Web Browsers

The tool was is called Browser Size and was developed in the famous 20% time, where employees are free to work on their own…

By Nathania Johnson · 18 Dec 2009

SEO

SEO vs. PPC: Heavyweights Duke it Out at SES Chicago 2009

Creative Commons Photo Credit Flickr/KayVee.INC The session title “SEO vs. PPC: The Ultimate Search Battle” insinuates some kind of inevitable victory of one opponent…

By Sew Staff · 17 Dec 2009

Industry

Search Engine Strategies Chicago 2009: Attendee Feedback

One of the thing we started doing earlier this year was to hand over the microphone to SES attendees to get their feedback on…

By Greg Jarboe · 17 Dec 2009

SEO

Link Building Basics: 3 Great Tips

Debra Mastaler's session as SES Chicago was jam-packed with great tips, tools, and concepts. Here are some of the highlights.

By Sage Lewis · 17 Dec 2009

Industry

IAB and AAAA Issue New Terms and Conditions Standards for Interactive Industry

The Interactive Advertising Bureau (IAB) and the Association of American Advertising Agencies (AAAA) first released standards for Terms and Conditions in the interactive advertising…

By Nathania Johnson · 17 Dec 2009

Analytics

Kenshoo Branches Out with New Local Search Management Platform

Kenshoo is known for their enterprise search marketing technology, but the company is hoping to make its mark in an emerging niche: local search.…

By Nathania Johnson · 17 Dec 2009

Industry

Google Fast Flip Adds 55 Resources

In September, Google launched its visual based news platform, Fast Flip, into Labs. This week, they’ve added 55 new sources from two dozen publishers.…

By Nathania Johnson · 17 Dec 2009

Analytics

Searches Related to Offline Purchases Have Spiked in Recent Weeks

Hitwise is sharing some pretty interesting data about online searches for offline actions. Querying “printable coupons” and “store locator” have soared in recent weeks.…

By Nathania Johnson · 17 Dec 2009