Latest stories
27,227 articles, newest first.
YouTube Debuts First Watch Advertising Program
The first time you watch a video produced by a YouTube partner each day, expect to see a new type of pre-roll advertisement that…
JCPenney’s Google Penalty Up, So Are Profits
The manual penalty Google handed JCPenney, which was outed by the New York Times for “shady” link building practices in February, is now lifted, according…
Are Google and Facebook Driving Saudi Women To Disregard Muslim Faith?
From the Google Doodle that supposedly promoted Saudi women to remove their veils, to the Facebook page and YouTube video supporting their protests to…
Facebook Ads’ Best Kept Secret: Occupation Targeting
How to tap into the professional interests of Facebook's 100 million users. Tips to find Facebook users who are likely to have an interest…
How to Make SEO Part of Your Company’s DNA
Infusing search engine optimization into a company’s day-to-day culture is a long-term strategy and doesn’t happen overnight. It’s not a one shot deal. It…
3 Step Prospecting for Highly Productive Link Building Queries
Using a simple three-step process can deliver phenomenal results for link prospectors during the link building opportunity discovery process. Here’s how it works. The…
Google Buys Electronics Search Engine Sparkbuy
Sparkbuy, a consumer electronics search engine and comparison shopping startup, today announced that it has been bought by Google. Terms of the deal were…
SearchDay: Flabbergasted Edition – May 23, 2011
Still here huh? If you were not swept up by the rapture this weekend then you can be thankful that you did not give…
Do The Right SEO Thing… Or Not?
If you constantly “chase the algorithm,” you might find that you adapted to the wrong version of the algorithm update and then – once…
Conversion Optimization: Top 5 Places to Start
One of the easiest ways to gain credibility with any business partner is to establish quick wins using conversion rate optimization. In terms of…
Backlink Tool Review: Ontolo
Ontolo is a backlink discovery tool that will continually search for new potential link partners. By automating certain parts of the discovery process, Ontolo…
Google Goes Gaga For Chrome TV Ad
During the season finale of “Saturday Night Live” Google premiered its new ad for Chrome and its other services – heavily favoring YouTube –…
SearchDay: Doomsday Edition – May 20, 2011
Oprah, schwarzenegger, Chinese Water Army, Androids, Space Stations and Judgment Day - all in one update. This really must spell the end!
Google Doodles for Emile Berliner & Annie M.G. Schmidt Birthdays
While the 2011 Doodle 4 Google competition winner is being highlighted in the U.S., two other special logos done by the Google Doodle pros…
Argentina Court: Google Must Censor Anti-Semitic Search Results, Suggestions
Google must stop suggesting searches that lead users to anti-Semitic websites and scrub its search results pages of 76 “highly discriminatory” sites now that…
Doodle 4 Google 2011 Winner Dreams of Being an Astronaut
Someday, Matteo Lopez of South San Francisco, Calif., wants to be an astronaut and explore space life. Today, the 7-year-old Monte Verde Elementary School…
Hacked Canonical Tags: Coming Soon To A Website Near You?
Google recently alerted website owners of a recent trend involving the hacking of websites to insert a canonical tag and point it to the…
6 Ways to Use Social Media to Boost Local Search Results
Local marketers have embraced social media, and in so doing have discovered half-a-dozen different platforms which divide their attention, effort and time. What is…
3 Ways To Loop In-House SEO Strategies Into the Enterprise Agenda
Office politics getting in the way of you executing an effective SEO strategy? Does your company not just get it? Here are three strategies…
Reputation Management: PR vs. Search vs. China’s Water Army
Facebook has been in the spotlight recently as news of the social network hiring PR firm Burson-Marsteller in an alleged smear campaign on Google’s…