Latest stories
27,507 articles, newest first.
Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor
Advertisers can download product reports, edit bids, keywords, ad groups, ads, and destination URLs, and import changes using bulk uploads. Also, you can now…
You’ve Been Hit by Penguin! Should You Start Over or Try to Recover?
If you've been affected by Google's Penguin algorithm, the results can sometimes be devastating. Can your site ever recover, or does it make more…
Guide to Google Analytics Demographics Reports: Age, Gender & Interests
We now have some very powerful data at our fingertips to help us understand our website audience much better. Here's how you can use…
Improve Your AdWords Performance With These 3 Google Analytics Reports
You can apply the Location, Devices, and Landing Pages reports in Google Analytics to your AdWords accounts to improve the performance of your campaigns.…
Germany to Treat Google Like a Public Utility?
German officials are planning to clip the wings of tech giants such as Google through heavier regulation. The country's Federal Cartel Office would be…
You Can Now Link Your Google My Business & AdWords Accounts
Google has announced an update to location extensions that will let advertisers link their Google My Business and AdWords accounts to ensure consumers will…
Mobile Paid Search Spend Up 98% Globally vs. Last Year [Report]
Covario released its quarterly report that looks at global paid search spend. Mobile online advertising saw a 98 percent increase in spend year-over-year (YoY)…
How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)
It's critical to habitually audit your domains for low-value content that could negatively impact organic search visibility. Here are some efficient ways to automate…
The Virtuous Content Cycle: How to Strategize, Structure & Systemize Content
If you find yourself creating endless content in a rut with increasingly mediocre quality and dwindling traffic, STOP right now and re-assess. Follow this…
Google Webmaster Tools Adds International Targeting Report to Show hreflang Errors
Google Webmaster Tools has added a new reporting feature to help marketers troubleshoot rel-alternate-hreflang annotations (an attribute that communicates with Google if there are…