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Eadweard J. Muybridge Animated Horse in Motion Google Doodle Honors Motion Picture Pioneer
A Google Doodle today is paying tribute to motion picture innovator Eadweard J. Muybridge, a man whose 1878 series of photos known as “The…
Integrated Marketing: Why Search Needs a Large Seat at the Table
There is a big gap between traditional marketing thinking and the way search marketers typically think. For our industry to reach full maturity, that…
Google Won’t Release New Android Tablet Before July
Google has reportedly delayed the release of its branded Android tablet until July of this year. Company sources report that the company had originally…
YouTube-Viacom Copyright Lawsuit Resurrected by Appeals Court Ruling
U.S. Court of Appeals reverses an earlier decision that protected YouTube from damage claims under the safe harbour provisions of the Digital Millennium Copyright…
Review of Qwaya’s Self Service Facebook Advertising Tool
With over 850 million users, businesses and web entrepreneurs are flocking to Facebook to acquire a social following of their own. However, until this…
Google AdWords Adds ZIP Code Targeting, Location Insertion; Updates Location Targeting
Google will allow you to tag up to 1,000 ZIP codes within the U.S. using AdWords Location Targeting. Location insertion for local extensions will…
4 SEO Recommendations to Target the Long Tail
For many enterprise companies, long tail keyword traffic is important because it drives the lion's share of search traffic. These actionable recommendations will help…
10 SEO Leadership Qualities
Any successful cause, country, or company has a strong leader. Good SEO leadership skills are critical to ensuring you and your SEO program succeed.…
How SEO & PPC Can Help Build Your Email Marketing List
Online marketers say email marketing is the online channel that contributes the most qualified leads to their businesses. Here are three practical steps tying…
Larry Page Delivers 2012 ‘State of Google’ Address
The Google co-founder said in his 2012 Update from the CEO report that the company would be looking to improve Google's search results while…
Google Project Glass Sees the Future of Augmented Reality
Google says that its Project Glass team is aiming to create an augmented reality platform that will bring the benefits of Google's mapping and…
Conflicting Facebook Brand Page Studies Highlight Universal Truths in Online Marketing
Facebook’s Timeline for brand pages will increase your fan engagement 425 percent. Actually, engagement is down 30 percent, but only for pages launched on…
5 Facebook Timeline Brand Page User Insights and Tips for Marketers [Study]
Facebook fans enjoy your company history, expect your Page to stay current, and may not pay much attention to your cover image, a new…
Personalized Search, Clients from Hell & How Not To Be An SEO
Linkdex recently announced last month's winners of their ongoing competition to write SEO film scripts. Here are three animations that take an irreverent look…
Twitter Automation vs. Personalization
Where do you find the time to be efficient and take care of branded tweets and followers, assuming tweeting isn’t your full-time job? Top…
3 Starting Points for a Link Marketing Campaign
It can be a challenge at times to come up with new ideas for link marketing campaigns. Whether you're at a loss of where…
It’s Official: Facebook Countersues Yahoo Over 10 Patents
Facebook has made good on its vow to fight Yahoo's patent claim by filing a counter suit also alleging patent infringement. Facebook claims Yahoo…
Google Forfeiture: Government Splits $500 Million
Government agencies that took part in an investigation of Google for distributing paid search ads for Canadian pharmacies that illegally shipped drugs into the…
Yahoo Cutting 2,000 Jobs to Focus on Personalized Services
Yahoo CEO Scott Thompson, hoping to save $375 million a year and help the company become smaller and nimbler, confirms Yahoo is cutting 2,000…
Google: Paid Search Ads With Associated Organic Result Have Higher CTR [Study]
A Google study examining the impact of organic listings on ad click incrementality finds that the click-through rates of ads with associated organic search…