SEO.
The Value of Links
Links aren’t valuable because of Google; Google is valuable because of its use of links.
Will Yandex Penalizing Paid Links Affect Other Search Engines’ Ranking Factors?
The move by the Russian search engine to penalize paid links may be a smart one, but will it have a ripple…
Product Reviews for Links? Be Careful!
Google is getting really good at determining which links to a website are naturally earned and which ones are either paid endorsements…
Optimization Not Only Factor in “Mobilegeddon” Search Ranking
Shortly after changing its algorithm to push mobile-friendly sites higher in search results, Google posted a blog letting users know that there…
Google “Mobilegeddon” Has Officially Arrived
Nearly two months after its announcement, Google has changed its algorithm to favor mobile-friendly sites. Brands like Ryanair and American Apparel are…
Redirects for SEO: Soup to Nuts
If you’re redesigning or moving a site and your URLs are changing, you will need redirects. So save your site’s search equity…
App Indexing Will Now Affect Google Ranking
With the launch of Google's new app indexing system, app install buttons will show up in Google searches and search rankings will…
The Power of High-Value Target Analysis on Optimization Efforts
In the realm of search performance, high-value targets come in the form of influential factors that enable an organization to optimize ranking,…
The Best SEO Tools – 2015 Edition
Here is a list of some of the best tools in the SEO business currently, and what specific needs they address.
5 Tips to Boost Your Video SEO Strategy [#CZLNY]
Filling all description fields and shooting videos with mobile devices in mind are just two video SEO tips St. Peter's Healthcare System's…