SEO.
In SEO, It’s Not What You Do, It’s How You Do It
Keeping up with the "how" is a constant effort of study, practice, tests, deep analysis, and years of experience. In the ever-evolving…
2013 Search Ranking Factors Survey Results From Moz
Moz has released their 2013 search engine ranking factors, surveying 120 SEO professionals and having them rank different search factors. While this…
Matt Cutts: Short Website Downtime Won’t Hurt Your Search Rankings
Google's Distinguished Engineer says that if your website is down just for a day, such as your host being down or a…
Reality Check: Google Isn’t ‘Killing’ Organic Search
A business owner measured the amount of space organic search results had in a SERP on a computer screen, and the finding…
Why Links Remain Critical to SEO Success
Google is now advising webmasters to focus on creating high-quality sites rather than building links. So link building is dead or dying…
Google’s Penguin 2.0 Algorithm: The Definitive Guide
While a lot of the specifics of the Google Penguin 2.0 update are still shaking out, a great deal of information has…
How to Dominate the Entire First Page of Bing
Owning the first page of Google is a great first step to a successful reputation management campaign; however, Google isn't the only…
Phanteguin: A Phantom & Penguin One-Two Punch From Google
There were two significant Google updates in May: Phantom and Penguin 2.0. Some websites were hit by both updates. Here's a deep…
Bing Gives Webmasters More Control Over Deep Links
Bing has announced changes to deep link management. You can now log into Bing Webmaster Tools and remove specific deep links that…
Well-Timed Link Building: How to Capitalize on Popular Topics
Timing is crucial for popular topics with a predictable life cycle, and will make your link building efforts much more effective. Here's…