Since then Panda iterations have had SEO practitioners reinforcing similar "content is king" mantras, and have had SEO doomsayers laughing maniacally at how SEO is dead (once again! While Google's Panda updates did help define "better content...
Over time the most popular topics have changed as well; for example in 2011 Panda was a big concern. Interestingly I didn't star as many articles on Penguin; I think that this is a reflection on the fact that Panda was more around owned media...
And the 2011 Earth Day Google Doodle was interactive, featuring nine different animated animals – including a panda, penguin, and bear. So much, in fact, Google created a "sightseeing checklist" to make sure you don't miss anything.
The study didn't mention why, but I suspect Google Panda has something to do with that. Have you been adding content to your site since Panda hit? Over the past several years, Google has been all about speed.
Panda punched spun articles and gibberish content in the head, which was a wake up call. Good, normal people got slammed by Panda and Penguin. The industry's reputation affects all of us, and the question demands an answer.
Step 2: Panda-Proof Your Website In the days before Panda, you could take a really bad website, stuff it with keywords, point the right links to it and rank number one for "name any keyword. Steps to Panda-proofing a site include:
While traffic metrics probably fall more under Panda than Penguin, the lines between the two are increasingly blurring to a point where the two will shortly become indistinguishable. Panda has already been subsumed into the core algorithm and...
One of the biggest challenges that SEO marketers have faced, before and after Panda/Penguin, has been with content management systems (CMS). With the rapid adoption and renewed interest in content, part cause and part consequence of Google's Panda...
April Fools Pranks 2011 - Bamboo Update Restores Sites Dropped by Google Panda You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of new technologies that...
To increase understanding, Besmertnik suggests referencing specific KPIs and milestones, such as how many keywords appear on page one of SERPs, rank, URLs appearing in search, competitive comparison an positioning, as well as notations of events...
Build Relationships, Not Links Guillaume Bouchard shows how tapping in to the study of human behavior can help us better understand people’s actions and build stronger ties in a post-Penguin/Panda world.
After Blocked Sites launched, Google said it was using data from this feature, as well the Chrome Personal Blocklist extension, as a ranking signal as part of the Panda algorithm. Remember Google's search feature that let you block websites?
Panda and Penguin, Google's major algorithmic updates targeting thin content and unnatural linking practices respectively, have forced us to evolve. A lot has changed in the search engine optimization (SEO) industry during the past year.
Google Panda will soon evolve from monthly (or so) manual refreshes to a constant part of Google's real-time algorithm, according to Google's Distinguished Engineer Matt Cutts. Panda refresh is expected today or Monday.
You can expect another Google Panda update to roll out this Friday or Monday, according to Google’s Distinguished Engineer Matt Cutts. Google Panda Update Coming Within Days Panda is Google’s algorithm aimed at surfacing high-quality sites higher...
As even AJ Kohn, outspoken web marketer, states: "Author Rank could be more disruptive than all of the Panda updates combined. Since the Panda update, link acquisition has evolved into providing great content that audiences care about.
These are low quality pages that shouldn’t, in a post Panda world rank for anything, but in some cases they still do, so they keep trying. If you’re working with a site that relies on this type of tactic trickery in order to survive, then perhaps...
As SEOs (and that's who the book is targeted at apparently) we should all be quite familiar with Google's two major updates, Panda and Penguin, but speaking personally? Google Panda and Penguin 287 pages, all about link building…be still my heart!
Embedding informative, educational and helpful videos within your content will undoubtedly boost time on page and elicit more of those “long stays” that Google is placing more and more value on with each Panda Update.
For webmasters attempting to reshape an SEO strategy that failed in 2012 due to Penguin and Panda, re-engaging SEO cocitation is a smart move. Each year SEO experts profess that SEO, as we knew it, is dead.