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  1. The Synergy & Benefits of Optimizing Content as You Write

    Bad meta tags, keyword and dynamic URL issues, customization, and the inability to optimize at page level have caused huge headaches for search marketers. BrightEdge research further revealed that for sites like Travelocity, eliminating just two of...

  2. SEO & Keywords: Think Conversions, Not Rankings

    This SEO process can't begin and end in a particular project phase or be completed after just one month of keyword research. Every client will have a list of keywords they think they want to rank for when in reality there’s a more highly converting...