While Google's Panda updates did help define "better content" through a user-focused lens, with Panda's future as part of Google's primary algorithm, it seems an opportune time to help redefine exactly what is "awesome frickin' content.
Over time the most popular topics have changed as well; for example in 2011 Panda was a big concern. Interestingly I didn't star as many articles on Penguin; I think that this is a reflection on the fact that Panda was more around owned media...
And the 2011 Earth Day Google Doodle was interactive, featuring nine different animated animals – including a panda, penguin, and bear. Today's Google Doodle for Earth Day 2013 has a lot to experience.
The study didn't mention why, but I suspect Google Panda has something to do with that. Have you been adding content to your site since Panda hit? Over the past several years, Google has been all about speed.
Panda punched spun articles and gibberish content in the head, which was a wake up call. Good, normal people got slammed by Panda and Penguin. Google Strikes Back The industry's reputation affects all of us, and the question demands an answer.
Step 2: Panda-Proof Your Website In the days before Panda, you could take a really bad website, stuff it with keywords, point the right links to it and rank number one for "name any keyword. Steps to Panda-proofing a site include:
Panda has already been subsumed into the core algorithm and Penguin will follow. While traffic metrics probably fall more under Panda than Penguin, the lines between the two are increasingly blurring to a point where the two will shortly become...
With the rapid adoption and renewed interest in content, part cause and part consequence of Google's Panda and Penguin updates, search engine optimization (SEO) tactics, tools, and business processes have changed dramatically.
April Fools Pranks 2011 - Bamboo Update Restores Sites Dropped by Google Panda Google I/O - Gadgets, over-heated computers and innovation Ever been searching Google and wanted to know what something smells like, what other searchers are sniffing...
To increase understanding, Besmertnik suggests referencing specific KPIs and milestones, such as how many keywords appear on page one of SERPs, rank, URLs appearing in search, competitive comparison an positioning, as well as notations of events...
After Blocked Sites launched, Google said it was using data from this feature, as well the Chrome Personal Blocklist extension, as a ranking signal as part of the Panda algorithm. Remember Google's search feature that let you block websites?
Panda and Penguin, Google's major algorithmic updates targeting thin content and unnatural linking practices respectively, have forced us to evolve. Page metrics are hugely important, especially when you consider that Google is clamping down on...
Google Panda will soon evolve from monthly (or so) manual refreshes to a constant part of Google's real-time algorithm, according to Google's Distinguished Engineer Matt Cutts. Meanwhile, online chatter seems to indicate that the latest, and...
You can expect another Google Panda update to roll out this Friday or Monday, according to Google’s Distinguished Engineer Matt Cutts. Google Panda Update Coming Within Days Panda is Google’s algorithm aimed at surfacing high-quality sites higher...
As even AJ Kohn, outspoken web marketer, states: "Author Rank could be more disruptive than all of the Panda updates combined. Since the Panda update, link acquisition has evolved into providing great content that audiences care about.
These are low quality pages that shouldn’t, in a post Panda world rank for anything, but in some cases they still do, so they keep trying. If you’re working with a site that relies on this type of tactic trickery in order to survive, then perhaps...
Google Panda and Penguin As SEOs (and that's who the book is targeted at apparently) we should all be quite familiar with Google's two major updates, Panda and Penguin, but speaking personally? I need references for update dates if I'm looking at...
Embedding informative, educational and helpful videos within your content will undoubtedly boost time on page and elicit more of those “long stays” that Google is placing more and more value on with each Panda Update.
For webmasters attempting to reshape an SEO strategy that failed in 2012 due to Penguin and Panda, re-engaging SEO cocitation is a smart move. This is particularly helpful to Google in their pursuit to de-value links from spammy blog networks that...
Google dropped the Panda of paid search with enhanced campaigns, the most radical change to managing paid search in years. Google needs advertisers as much as advertisers need Google. But, we as paid search professionals can make sure that our...
